Industry News
SCOTTS VALLEY, Calif. (BRAIN) — Marzocchi is unlikely to contribute much to Fox Factory’s bottom line for at least a year, Fox executives warned investors Wednesday, saying it will take some time and money to resurrect the Italy-based brand, which is currently dormant.
RICHMOND, Calif. (BRAIN) — Cycle Monkey is now going to distribute Tout Terrain bikes and other products in the U.S.
Tour Terrain is a German maker of high-end city and expedition touring bikes, suspended trailers for children and cargo, and the Cinq5 components line.
DURHAM, N.C. (BRAIN) — Implus LLC, which owns a variety of outdoor and fitness brands, has bought FuelBelt Inc., the maker of hydration belts and running accessories.
STOCKHOLM (BRAIN) — Thule Group will continue to focus on its Outdoor & Bags division, despite some softness in sales of its electronics and camera bags in the Swedish company's most recent quarter.
WASHINGTON (BRAIN) — As mentioned in a recent article about the League of American Bicyclists' new executive director, the League's former CEO, Andy Clarke, has joined Toole Design Grou
MISSOULA, Mont. (BRAIN) — Alex Strickland has been promoted to editor-in-chief at Adventure Cyclist magazine as its previous editor, Michael Deme, has assumed the position of design and media department director and executive editor of the magazine.
LONGMONT, Colo. (BRAIN) — Craft brewer Oskar Blues has added an extensive bike terrain park to its Colorado hops and cattle farm, and recently hosted an invitational jumping event at the new venue.
SANTA MONICA, Calif. (BRAIN) — Bonk Breaker has hired Christian Johnson to fill the company's newly created position of vice president of global sales. The company said the new role highlights its rapid expansion.
LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer and Industry News has hired Karl Wiedemann to handle advertising sales on the East Coast. Wiedemann replaces Dick Crumb, who is retiring after 24 years selling for the magazine.
SANDY, Utah (BRAIN) — Reynolds Cycling has introduced a three-tiered structure to its Reynolds Assurance Program, a protection program for its carbon fiber wheels.
BERLIN (BRAIN) — German e-bike company Brose has hired Anne Guethoff as its new director of marketing. Guethoff has diverse marketing management and sales integration experience at companies including Johnson & Johnson, Essilor Transitions and Rodenstock.
TAIPEI, Taiwan (BRAIN) — Organizers in Taiwan are encouraging members of the bike industry and bike advocacy community to combine trips to next year's Velo-City Global conference and the Taipei Cycle Show.
SALT LAKE CITY (BRAIN) — Photographer Justin Olsen is auctioning a limited-edition photo print of pro rider Paul Basagoitia, with the proceeds to benefit Basagoitia's recovery fund.
MADRID (BRAIN) — Rotor Bike Products will be distributed in the United Kingdom by Saddleback, starting Jan. 1.
BROOKLYN, N.Y. (BRAIN) — Custom clothing brand Verge Sport has purchased Sommerville Sports, another New York-based brand.
LÉVIS, Quebec (BRAIN) — Lambert announced Friday that it is extending its product portfolio with the addition of Evoc products. As of Nov. 1, Lambert will be the exclusive distributor of Evoc in Canada, taking over from Passion Sports, which has distrbuted Evoc for the past five years.
ALBANY, Calif. (BRAIN) — Cycle Monkey has signed on as the exclusive U.S. distributor for the Gebla Rohbox.
BURLINGTON, Vt. (BRAIN) — Burton on Friday announced a new U.S. sales structure and the role for Elysa Walk, who announced earlier this week that she was stepping down as general manager at Giant to join the Vermont snowboard company.
FORT COLLINS, Colo. (BRAIN) — New Belgium Brewing's Tour de Fat, a series of fun bike-and-beer events held around the country, raised nearly $650,000 for bike non-profits this year, bringing its total contribution over 16 years to more than $4 million.
MORGAN HILL, Calif. (BRAIN) — Specialized founder Mike Sinyard was featured in a recent segment on NBC's Today show, which reported on programs designed to help kids with ADHD by prescribing bike riding, rather than medications.
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