Distributor news

Posted December 12, 2023

ROSH HA'AYIN, Israel (BRAIN) — Joe's No Flats, a common sight at European and Asian trade shows for years, will be available to U.S. retailers again starting this month.

Posted July 19, 2023

BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products has been named the new exclusive distributor of Sidi cycling shoes and accessories starting in October.

Posted July 7, 2023

WARWICK, R.I. (BRAIN) — Spinov8 is no longer the North American distributor for special-needs bike brand Van Raam after seven years. Because it was a single brand distributor for Van Raam, Spinov8 ceased operations.

Posted June 6, 2023
Pat McGinnis.

LEXINGTON, S.C. (BRAIN) — The pandemic-fueled bike boom and aftermath might have caught some off guard in the industry, but not distributor HLC. Data, technology, and workforce investments made shortly before "provided a great foundation for us to provide valuable tools the dealers needed during that pandemic," said Pat McGinnis, HLC's president, who stepped into that role in the spring of 2019 before also being named CEO last year.

Posted June 1, 2023

BRNO, Czech Republic (BRAIN) — Aspire Sports is expanding Cannondale and GT Bicycles distribution to the Baltics and the Balkans, while also distributing GT only in Austria.

Posted April 18, 2023
Also, its newest distribution center opens in Dallas.
Yuba Bikes Spicy Curry.

LEXINGTON, S.C. (BRAIN) — HLC will become the exclusive North America distributor of Yuba Bikes, with cargo and e-cargo models and add-ons available on HLC's website in early May.

Posted April 11, 2023

PARK CITY, Utah (BRAIN) — The German e-commerce company Signa Sports United is opening its wholesale business, Hotlines, in the U.S. market for the first time.

Posted March 17, 2023

CHICAGO (BRAIN) — ABUS has added HLC and Serfas as U.S. distributors. ABUS said both distributors have "excellent" warehousing and shipping teams that will improve the retail ordering experience.

Posted August 22, 2022

MONTREAL (BRAIN) — ARG Sports Inc. will distribute Italian protective wear brand Dainese in Canada. The partnership will work to bring MAP pricing to IBD, B2C, and e-commerce clients.

Posted July 25, 2022
North American Cycles will distribute the brand.
From left, Dennis Schömburg, Nyle Nims, Stefan Limbrunner, Florian Siegesleitner, and Matthew Nims.

AMES, Iowa (BRAIN) — Messingschlager USA acquired U.S. distribution rights to KTM Bike Industries.

Posted July 13, 2022

FRANKFURT (BRAIN) — Brooklyn Bicycle Co. announced at Eurobike Wednesday that Ikandomore ApS, a Danish distribution company, will distribute Brooklyn bikes and accessories to independent bike shops across Europe. At Eurobike, Ikandomore is offering Brooklyn bikes for pre-order for spring 2023 shipment.

Posted July 11, 2022
Alberto Nicoli, Bianca Bernardi, and Giovanni Caporali.

FRANKFURT, Germany (BRAIN) — Helmet manufacturer Limar SRL formed a division to serve the U.S. market, with the first new helmets ready for distribution in the coming weeks.

Posted June 30, 2022

TREVIGLIO, Italy (BRAIN) — Bianchi announced Thursday that it will directly distribute in Scandinavia beginning Friday.

Announcing it as "a new phase of the company's growth plan," it will control distribution in Sweden, Denmark, Finland, and Norway.


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