Industry News
RAPID CITY, S.D. (BRAIN) — Strider Bikes is now the exclusive authorized retailer for Kellys children's bikes in the United States.
ASHEVILLE, N.C. (BRAIN) — Cane Creek Cycling Components is permanently reducing the price of up to 25% on two more components about a year after dropping the price of its Tigon air-charged coil shock.
WASHINGTON (BRAIN) — Industry hopes for exclusions from the Trump administration’s Section 301 tariffs were disappointed with the announcement Thursday that the new tariffs of 10% and 12.5% will take effect Friday at 12:01 a.m.
Keener is BRAIN's Retail Editor and handles media relations and industry history for PeopleForBikes.
BRISTOL, U.K. (BRAIN) — Kelsey Media, a U.K. publisher that owns a variety of consumer media titles, has acquired three cycling titles froM Our Media> the Bike Radar digital brand and the print brands Cycling Plus and MBUK.
OLATHE, Kan. (BRAIN) — Garmin acquired TrainingPeaks and TrainHeroic platforms. Financial terms of the acquisition announced Wednesday will not be disclosed.
MONTEREY, Calif. (BRAIN) — Wilier, the 120-year-old Italian bike brand, announced its new plan for the U.S. market.
WASHINGTON (BRAIN) — The League of American Bicyclists is urging Congress to explain why the Department of Transportation is no longer encouraging states and local governments to provide safety measures like bike lanes.
PETALUMA, Calif. (BRAIN) — Marin Mountain Bikes is suing the Internal Revenue Service in the U.S. Tax Court, charging that the IRS misvalued the company’s worth, causing it to be billed for an extra $3 million in taxes and penalties this year.
STOCKHOLM (BRAIN) — Despite what it called a “challenging” North America market and decreased Sport & Cargo Carrier demand, Thule Group's net sales increased slightly year-over-year in the second quarter.
GLOUCESTERSHIRE, United Kingdom (BRAIN) — Cyclist and theoretical physicist Albert Einstein once wrote, "Life is like riding a bicycle. To keep your balance, you must keep moving." The bike saddle that once helped Einstein maintain that life balance hasn't moved and remains available for purchase after an auction failed to generate bids during a Dominic Winter Auctioneers events here in May and in October.
BOULDER, Colo. (BRAIN) — Simple Cycling Maps is expanding beyond Colorado with an OZ Trails Bike Park Map project in Bentonville, Arkansas.
HONOLULU (BRAIN) — Hawaii Gov. Josh Green on Wednesday signed into law an e-mobility bill that defines and bans e-motos in certain locations while regulating low-speed e-bikes the same as non-electric bikes.
STOCKHOLM (BRAIN) — MIPS net sales increased 72% year-over-year in the second quarter with the Sports category — which includes bike and snow helmet sub-categories — growing by 51%.
WINTER PARK, Colo. (BRAIN) — San Util Design, a company that handcrafts bags and gear for backcountry travel, bikepacking, and mountain biking, is moving operations from Colorado to Bellingham, Washington. The move, which was planned for the end of June, coincides with changes to San Util’s business model.
MONTEREY, Calif. (BRAIN) — SwissStop, which built its reputation providing special rim brake pads for carbon rims, is taking a fresh approach to the U.S. market as Canada-based distributor Helvetia Sports Ltd. takes over from previous distributors.
WASHINGTON (BRAIN) — The Consumer Product Safety Commission said last week that importers of regulated consumer products like e-bikes and other e-mobility devices must submit compliance certificates electronically before their products enter the U.S.
TAICHUNG, Taiwan (BRAIN) — Giant Group’s operating revenue in June was nearly 16% higher than in the same month last year, according to a statement the company filed with the Taipei stock exchange on Thursday.
ASHLAND, Ore. (BRAIN) — Professional bicycle mechanic school United Bicycle Institute has been acquired by the father and son team of Ryan Bedford and Phil Bedford.
SAN MATEO, Calif. (BRAIN) — GoPro founder and CEO Nicholas Woodman will provide $20 million in financing through the purchase of common stock as the company considers either selling or merging to maximize value for stockholders.
The financing is subject to certain closing conditions.

