Mergers, Acquisitions & Investments

Posted November 5, 2026

LOS ANGELES (BRAIN) — Hollywood Racks has acquired OttoLock. The acquisition adds a security line to Hollywood Racks' carrying and accessories lineup.

Posted October 30, 2026

(BRAIN) — Thule has acquired Aeroe, a New Zealand-based company specializing in bike packing bags, racks and accessories. Thule said the Aeroe products will be integrated within the Thule brand by the second quarter next year. 

Posted September 24, 2026

BELLUNO, Italy (BRAIN) — MVC Group, the parent company of CastellI and Sportful,  has acquired the U.K. bikepacking brand Tailfin. Financial terms of the deal were not disclosed.

Posted September 16, 2026

OLATHE, Kan. (BRAIN) — Garmin announced Wednesday the acquisition of Applied Ballistics, a software company specializing in precision-aiming solutions for long-range shooting and hunting, that's built into Garmin tactical watches.

Posted September 4, 2026

STOCKHOLM, Sweden (BRAIN) — Sweden-based holding company Röko AB has acquired Italy's CyTech S.r.l., the parent of the Elastic Interface cycling short pad ingredient brand.

Posted September 1, 2026

SAN MATEO, Calif. (BRAIN) — GoPro and privately held optical-photonics company Starman Optical Inc. will merge with the action camera brand's approximate $92 million debt being repaid by year's end at closing.

Posted July 22, 2026

BRISTOL, U.K. (BRAIN) — Kelsey Media, a U.K. publisher that owns a variety of consumer media titles, has acquired three cycling titles froM Our Media> the Bike Radar digital brand and the print brands Cycling Plus and MBUK. 

Posted July 22, 2026

OLATHE, Kan. (BRAIN) — Garmin acquired TrainingPeaks and TrainHeroic platforms. Financial terms of the acquisition announced Wednesday will not be disclosed.

Posted June 30, 2026

DEERFIELD BEACH, Fla. (BRAIN) — Rad Life Mobility announced Monday night that it has acquired QuietKat, an e-bike brand tailored for hunters and anglers. Terms were not disclosed.

Posted June 30, 2026
Brompton bikes to be sold in 'Brompton corners' in some Decathlon stores.
Will Butler-Adams, Brompton's CEO. Photo courtesy of Brompton.

SHEFFIELD, U.K. (BRAIN) — Decathlon Pulse, the investment unit of the French sporting goods retailer Decathlon, and BA Capital, a Shanghai, China-based venture capital firm, have each acquired shares in Brompton, the UK folding bike brand.

Posted June 26, 2026

FRANKFURT (BRAIN) — Rad Life Mobility is exploring purchasing QuietKat, a development which comes three months after the subsidiary of Life Electric Vehicles Holdings acquired Rad Power Bikes.

Posted May 5, 2026

SHIREBROOK, England (BRAIN) — Frasers Group acquired financially struggling kids' brand Frog Bikes, which will now be sold through Evans Cycles.

Posted April 29, 2026

LONG BEACH, Calif. (BRAIN) — Zwift purchased real routes online platform Rouvy in an acquisition labeled as a strategic cooperation in which each will maintain independent operations. Terms of the deal were not disclosed.

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