Mergers, Acquisitions & Investments
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ANOKA, Minn. (BRAIN) — Vista Outdoor has agreed to sell its Revelyst business unit — which includes its bike-related brands — to Strategic Value Partners for $1.125 billion.
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PHILADELPHIA (BRAIN) — Trek Bicycle has agreed to sell its BCycle share bike business to Bicycle Transit Systems, which operates share bike systems in several major cities, including Los Angeles, Philadelphia and Las Vegas. The acquisition is expected to be completed next month.
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MONTRÉAL — Montréal-based athletic wear company Lolë Brands has acquired Louis Garneau Sports including its three brands Garneau, Sugoi and Sombrio.
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MERRILLVILLE, Ind. (BRAIN) — CSC Generation Enterprise, which owns and operates e-commerce retail businesses in several categories, has acquired Backcountry.com, including its MotoSport, Competitive Cyclist and Steep and Cheap businesses.
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ROTORUA, New Zealand (BRAIN) — Anonymous industry members have invested NZ$2 million ($1.21 million) into the New Zealand-based fitment database startup Bike Matrix.
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CORONA, Calif. (BRAIN) — Troy Lee has bought Troy Lee Designs back from 2Ride Holding, which acquired the brand in 2022 from SBJ Capital.
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(BRAIN) — Swedish sports nutrition brand Maurten has closed on a 20 million euro ($21.7 million) investment led by IRIS Ventures. The investment round also had participation from existing investors including Dan Sten Olsson, the CEO of Stena Sphere, a Swedish investment firm.
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(BRAIN) — Warner Bros. Discovery has sold Play Sports Network — the parent of cycling website GCN — back to its founders, Simon Wear and Mia Walter.
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SEATTLE (BRAIN) — Two Three Bird, a cyclist insurance company, has acquired Project 529, a bike-registry and recovery company.
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OGDEN, Utah (BRAIN) — Amer Sports has sold ENVE Composites to PV3, a Utah-based private investment firm.
HELSINKI (BRAIN) — Enve Composites owner Amer Sports did not meet pricing expectations for its initial public offering over analysts' concerns with its Chinese parent company Anta Sports Products.
![Photo courtesy Scott Sports Photo courtesy Scott Sports](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/2023_bradynlange_downieville_selects-06_by_tanner_stephens.jpg?itok=2KspCI7z)
SEOUL, Korea (BRAIN) — South Korean apparel brand Youngone Corp., which acquired a majority share in Scott Sports in 2015, has loaned its subsidiary 150 million Swiss francs ($176 million).
WELS, Austria (BRAIN) — Pierer Mobility AG said it has agreements to sell Felt Bicycle, which it acquired in 2021, to a consortium led by a current manager.