Industry News

TAMPA, Fla. (BRAIN) — American Classic is making its wheels available at a special price to Interbike exhibitors who need wheels for their displays at the show or at the OutDoor Demo. The company's road and mountain bike wheels will be available, the company said.

Tagged Interbike

SAN FRANCISCO (BRAIN) — Rumbleship, a distribution platform, is now offering 10 new brands: Pacenti Cycle Design, Abbey Bike Tools, Urge Helmets, Formula Brakes, Orange Seal, Torch Apparel, Octto Components, Stem CAPtain, Slidepad and Natural Dynamix.

Tagged Distributor news

BOULDER, Colo. (BRAIN) — The NPD Group in September will begin reporting integrated data from its purchase of Leisure Trends Group as the combined company takes a more product category-focused approach to reporting retail sales than the industry-focused approach historically practiced by Leisure Trends.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike will bestow awards on everyone from the North American Road Cyclist of the Year to bike shops' Most Profitable Brand at an industry gala to be held during this fall's Las Vegas trade show.

Tagged Awards / Interbike

MIAMI (BRAIN) — J&B is now distributing Portland Design Works products nationally, the distrbutor announced Thursday. 

Tagged Distributor news

WASHINGTON (BRAIN) – Industry executives and representatives from the PeopleForBikes Coalition met with members of Congress in the nation’s capital on Wednesday as part of PeopleForBikes’ ongoing effort to educate lawmakers on the economic benefits of bicycling.

Tagged Advocacy/Non-profits
The demo area was open for business Wednesday.

PARK CITY, Utah (BRAIN) — It wasn't until late morning on day two of Summer PressCamp that the snow started melting at Deer Valley Resort, but by midafternoon Wednesday, the ski runs were green again and the sun had brought temperatures out of the high 30s.

Tagged PressCamp

LEXINGTON, S.C. (BRAIN) — Hawley is now working with Brandskout to monitor online pricing for its exclusive brands, including Evo, Eclypse, Eleven81, EIS, and Northwave.

Tagged Distributor news

BERKELEY, Calif. (BRAIN) — The bike industry stepped up to contribute $75,000 to the National Interscholastic Cycling Association this spring, allowing NICA to bring in a matching grant from the Dick's Sporting Goods Foundation. The result is a $158,000 check from the foundation.

Tagged Advocacy/Non-profits

PARK CITY, Utah (BRAIN) — With cold, wet and snowy weather canceling afternoon demo rides, the editors attending Summer PressCamp could only admire but not test the plethora of products unveiled as the event kicked off this week at Deer Valley Resort.

Tagged PressCamp

INDIANAPOLIS (BRAIN) — Silca is sponsoring a collegiate cycling team near the historic brand's new home in Indiana. 

Tagged Racing & Sponsorship

SAN DIEGO (BRAIN) — NiteRider Technical Lighting has promoted Robin Jacoway to executive vice president and hired Jim Boisdenghien as vice president of sales.

Jacoway, formerly the company's director of sales and marketing, will continue to steer the brand's marketing efforts, the company said.

Shipping schedule to be interupted in late June prior to the launch.

BOULDER, Colo. (BRAIN) — CatEye America will soon turn on a new software system that the company said will improve its communication with dealers and its sales reps. The company also said its shipping schedule will be interupted in late June as it prepares to turn on the new system.

MISSOULA, Mont. (BRAIN) — The American Association of State Highway and Transportation Officials (AASHTO) has added 800 miles of designated bike routes to its U.S. Bicycle Route System.

Tagged Advocacy/Non-profits

STOCKHOLM, Sweden – Protective gear maker POC is auctioning four custom Cervélo bikes to benefit the Spinalis Foundation, a Sweden-based organization that supports research and treatment development for spinal cord injuries.

SANDY, Utah (BRAIN) — Reynolds Cycling has hired Verde Brand Communications to handle its PR, social media, marketing and advertising, effective immediately.

COLORADO SPRINGS, Colo. (BRAIN) — The UCI BMX World Championships are returning to the United States for the first time in 16 years, in 2017.

Rock Hill, South Carolona will play host to the event at the Novant Healthcare BMX Supercross Track.

Tagged Racing & Sponsorship

BREVARD, N.C. (BRAIN) — Colorado-based brewer Oskar Blues is opening a mountain bike destination in Western North Carolina, where the company opened its second brewery in 2012. The brewer has purchased a 145-acre farm where it will operate a bike park and a performance space.

FOOTHILL RANCH, Calif. (BRAIN) — BH Bikes USA, the exclusive North American distributor for the Spanish brand, has hired Uncommon Communications to oversee its media and public relations.

The Women's Ride gathers at Tom’s Pro Bike Shop in Lancaster, New York.

MORGAN HILL, Calif. (BRAIN) — Specialized Bicycle said more than 1,000 women participated in its 3rd annual Women's Ride Day, held May 31.

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