Industry News
NEWBURY PARK, Calif. (BRAIN) — Giant and Liv are holding their annual "Ride Like King" event this weekend to honor company founder King Liu. The ninth annual event has activities from Friday through Sunday around the world.
BLOOMINGTON, Minn. (BRAIN) — Jagwire has initiated a unilateral minimum advertised price policy, which will be enforced across all channels that are authorized to sell Jagwire products. Last year Jagwire eliminated MSRP in favor of a single price as defined in their MAP policy.
BOULDER, Colo. (BRAIN) — VeloSport Imports has signed on as the exclusive U.S. distributor for Italy's Gios Cycles.
Founded by Tolmino Gios in 1948, the Gios brand is distributed to more than 30 countries, with warehouses in Europe, Asia and now the U.S.
TORONTO (BRAIN) — Cervélo has donated 10 of its C3 model bikes to Wounded Warriors Canada to support the group's VIMY 100 Battlefield Bike Ride fundraising efforts.
DALLAS (BRAIN) — Zevlin, a maker of handlebar tape and skincare products, says it has now enjoyed three years of double-digit sales growth.
Owned by brothers Brad and Drew Hagestad, the company has focused on offering custom tape for a variety of clients.
SAN JOSE, Calif. (BRAIN) — Faraday Bicycles, the electric bike brand purchased by Pon Holdings, has filed suit against Faraday Future, a California startup hoping to challenge Tesla in the electric vehicle market.
ORLANDO, Fla. (BRAIN) — Catrike has hired three new factory employees, and added to its sales team. The company also announced a new PR agency of record.
The recumbent trike manufacturer, which produces all its frames at its own factory in Florida, said the new hires resulted from continued sales growth.
IRVINE, Calif. (BRAIN) — Bosch and Troy Lee Designs are producing an electric mountain bike races at a California ski resort this summer.
HEERENVEEN, Netherlands (BRAIN) — Accell Group, which planned to hold its annual meeting of shareholders on Tuesday, said its sales in the first months of 2017 were at the same level as last year.
OSAKA, Japan (BRAIN) — Shimano's bike-related sales were down 0.9 percent in the first quarter compared with the same period last year, while operating income in the segment was down 3.2 percent.
MONTEREY, Calif. (BRAIN) — Final attendance numbers were still being tallied Monday, but early numbers pointed to a record year for the Sea Otter Classic, which ended Sunday. The annual bike festival, expo and race hosted more than 400 exhibitors, five miles of branded fence and 920 sponsor banners.
WILMINGTON, Del. (BRAIN) — Sports Direct, which operates more than 700 stores worldwide as well as the Muddyfox and Silver Fox bike brands, has purchased Eastern Outfitters LCC, the company that owns Eastern Mountain Sports and Bob's Stores. Sports Direct paid $101 million for the retail group.
MONTRÉAL (BRAIN) — Three former Guru Cycles employees, including Guru founder Tony Giannascoli, have launched a new titanium bike brand called T-LAB and a carbon frame repair business, Cycle Fx.
MONTEREY, Calif. (BRAIN) — A moment of silence will be held Saturday at the Sea Otter Classic in memory of racer Steve Tilford, who died in a highway accident earlier this month at age 57.
The moment will be held prior to Saturday's men's cross-country race.
MONTEREY, Calif. (BRAIN) — One dominant "brutal truth" that emerged at this year's Bicycle Leadership Conference, which wrapped up Thursday in Monterey, was this: The industry is struggling to keep up with, adapt to and embrace changing consumer behaviors.
SARATOGA SPRINGS, N.Y. (BRAIN) — Ben Serotta is making bikes again, with two projects in the works: One small and one semi-big.
SANTA CRUZ, Calif. (BRAIN) — Zero Motorcycles will be included in the support fleet for the Big Bear Lake Time Trial stage of this year's Amgen Tour of California.
MONTEREY, Calif. (BRAIN) — It’s called DRAFT, and PeopleForBikes had the idea for it about two years ago. The first one was held in Denver and drew 95 people. DRAFT brings together people to talk bikes and build community while enjoying craft beer.
MONTEREY, Calif. (BRAIN) — X-Fusion is closing its U.S. headquarters in California and moving customer support to an outside facility in Reno, Nevada — a move necessitated by the costly construction of a new dedicated factory for the suspension brand in Taichung, Taiwan.
BROOMFIELD, Colo. (BRAIN) — SealSkinz USA which is exhibiting at the Sea Otter Classic for the first time, has hired its first rep group to cover Arizona, California, and Nevada: The Legacy Group, whose principal is Tom Caldwell.
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