Industry News

MORGAN HILL, Calif. (BRAIN) — The Specialized Foundation, a 501c3 nonprofit launched in 2015, has changed its name to Outride and launched an expansion and a fundraising platform as it looks to expand beyond its founding sponsor, Specialized Bicycle Components.

Tagged Advocacy/Non-profits
Bosch displayed an e-cargo bike at Eurobike. Photo courtesy Eurobike Friedrichshafen.

FRIEDRICHSHAFEN, Germany (BRAIN) — Eurobike attracted 6.6% more trade visitors than last year's show, which was held in July for the first time and without the traditional show-closing Festival Day.

Tagged Eurobike

FRIEDRICHSHAFEN, Germany (BRAIN) — Zwift is ramping up its retailer experience program this year with an emphasis on driving customers to IBDs armed with more knowledge and a membership teaser to join the simulated riding game.

Tagged Eurobike

FRIEDRICHSHAFEN, Germany (BRAIN) — The date when German e-bike motor company Fazua enters the U.S. market is now set, the company said.

Tagged Electric bike / Eurobike
Bernstein and his fiancee, Gloria Liu.

BOULDER, Colo. (BRAIN) — Andrew Bernstein, the industry veteran who was injured in a hit-and-run in July, says he hopes to return to his job at True Communications as soon as possible.

Company wants to serve commercial clients via IBDs.

FRIEDRICHSHAFEN, Germany (BRAIN) — At Eurobike this week, Tern is highlighting the commercial use possibilities for its bikes and accessories 

Tagged Electric bike / Eurobike

TEMECULA, Calif. (BRAIN) — Chad Peterson, the chief operating officer at Intense LLC, died Monday from injuries sustained in a bike accident near Temecula.

Brendan Quirk

BENTONVILLE, Ark. (BRAIN) — Allied Cycle Works has named Brendan Quirk as its new interim CEO. Quirk cofounded Competitive Cyclist in Arkansas and later served as an executive vice president at Backcountry.com, North American president of Rapha, and most recently as the cycling program director for Runway Group.

An update on the new ownership of Accell North America's brands and Mavic.

KENT, Wash. (BRAIN) — Take notice: When a European conglomerate says one of its business units is "noncore," read: "Make us an offer" and reach for your wallet.

Last year, Eurobike had a cargo bike area with 20 exhibitors. It's doubled for this year.
Photo: Dean Yobbi

FRIEDRICHSHAFEN, Germany (BRAIN) — Messe Friedrichshafen was the hub of frenetic activity Tuesday afternoon with Eurobike preparing to open.

Tagged Eurobike

WASHINGTON (BRAIN) — The U.S. Department of Interior on Friday said all classes of e-bikes will be regulated as traditional bicycles on non-motorized federal lands. The change will take place within 30 days and primarily affects the National Park Service and Bureau of Land Management.

Tagged Electric bike
Yuba also announces end to distribution agreement with Accell North America, effective Jan. 1, 2020.

COTATI, Calif. (BRAIN) — Yuba Bikes has hired Justin Gottlieb to become director of American sales & marketing, and business leader. 

UPDATED Sept. 11, 2019

BOULDER, Colo. (BRAIN) — Tariff news is piling up on the industry. To help you (and us) keep track, we've prepared this timeline of the major battles in this trade world war.

Tagged Tariffs
The increased tariff will be imposed on a wide variety of bike parts, accessories, and apparel, including lights and helmets.

WASHINGTON (BRAIN) — The Chinese products that were set to receive an additional 10% tariff starting at 12:01 a.m. Sunday, Sept. 1, will now be receiving a 15% additional tariff, instead, the U.S. Trade Representive said in a Federal Register post Friday.

Tagged Tariffs

ANDALUCÍA, Spain (BRAIN) — Industry Nine announced Thursday it will fulfill all European orders through its Andalucía, Spain, distribution center later this year to improve efficiency and lower costs.

Tagged Eurobike

DENVER (BRAIN) — A 50-year-old Denver man is suing Specialized Bicycle Components for $10 million, claiming the helmet he wore when he crashed his bike was defective.

Tagged Lawsuits/legal
Company lost nearly $200 million last year.
Image from Peloton's IPO filing with the SEC.

NEW YORK (BRAIN) — Stationary bike vendor Peloton has filed paperwork for an initial public offering. The company plans to trade on the Nasdaq under the "PTON" symbol. 

PETALUMA, Calif. (BRAIN) — Kitsbow, a high-end offroad cycling apparel brand, is relocating its factory from California to a new facility near Asheville, North Carolina. 

Courtesy photo.

SAN LUIS POTOSÍ, Mexico (BRAIN) — As the Trump administration upends global trade policy with China with punitive tariffs on bicycles, parts and accessories, Mexico’s Grupo Mercurio is eyeing the U.S. market.

Photo courtesy Woom.

BOULDER, Colo. (BRAIN) — Bicycle Retailer & Industry News' editorial staff is preparing a feature on upcoming season youth bikes and related products for our October magazine. The multi-page feature will include photos and reporting about business and product trends for the 2020 season. The feature will provide retailers with an overview of options and trends during the preseason ordering period.

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