Industry News
WILMINGTON, Del. (BRAIN) — Blue Bicycle has named Orli Chinea its national sales manager. Chinea was most recently was working as the western regional manager for Blue.
ORLANDO, Fla. (BRAIN) — Catrike has selected Anson-Stoner as its public relations agency of record after a nationwide search.
The new partnership comes as Catrike said it has has seen unprecedented growth. Sales have grown 55 percent this year and the brand is expecting a 40 percent increase in 2016.
SNOWBASIN, Utah (BRAIN) — Dubbing this the “Year of the Stocking Dealer,” Surly Bikes has overhauled its sales program in an effort to recognize local bike shops for their role in building the QBP-owned brand.
ASHEVILLE, N.C. (BRAIN) — Pro trials rider Jeff Lenosky will perform at the Eastern Outdoor Reps Association trade show in Killington, Vt., planned for Aug. 24-26.
Lenosky will perform Aug. 25 at 6:30 p.m. at the event, being held at Killington Grand Resort's Snow Shed Lodge and & Rams Head.
BOULDER, Colo. (BRAIN) — The Outdoor Industries Women's Coalition has created a People and Culture Department, designed to drive creativity and business sustainability in member companies through happier, more diverse, and inclusive workplaces.
DENVER (BRAIN) — Rapha is making Denver the first stop for its new traveling club house and retail shop program.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has announced the second round of categories and nominees for the 2015 Interbike Awards, including Advocacy and Triathlon designations. The first round of nominees was announced last month.
SAN FRANCISCO (BRAIN) — Timbuk2 has hired several new specialty cycling sales representatives to serve the brand in Northern California, the Pacific Northwest, Rocky Mountain states, Texas, Louisiana, Arkansas, and Oklahoma.
PARK CITY, Utah (BRAIN) —Scott Sports announced in June that it would be launching five 27.5-plus bikes in the U.S. and 11 in Europe this year, including an electric model for the international market. But the enthusiastic dealer response to the initial announcement spurred Scott to quickly add a trio of bikes to the U.S. launch. So the three-model Genius LT Plus range, with 160 millimeters of adjustable rear travel via a Fox Nude rear shock, complements Scott’s three Genius Plus 140-millimeter full-suspension rigs and two Scale Plus aluminum hardtails.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Voting is now open for the industry to select the winners of the second annual Interbike Awards (IB Awards) in five retail categories.
DAYTON, Ohio (BRAIN) — System Cycle is now carrying and distributing Cult Crew BMX products.
HUNTINGTON BEACH, Calif. (BRAIN) — SDG Components is now being distributed by Western Power Sports as well as its existing U.S. bicycle distributors, BTI and QBP.
MANCHESTER, N.H. (BRAIN) — The Bike Cooperative has added insulated water bottle supplier Polar Bottle to its network of suppliers. Through this new partnership with the Colorado-based manufacturer, members of The Bike Co-op will now earn rebates on their purchases of Polar Bottle-branded water bottles.
CHULA VISTA, Calif. (BRAIN) — The National BMX Hall of Fame will induct six new members at a ceremony to be held here on Oct. 10.
SANTA FE, N.M. (BRAIN) — Andrew Wright, the president and co-owner of the Santa Fe-based distributor Bicycle Technologies International, died Wednesday after colliding with another vehicle while commuting home from BTI, the company announced in a statement.
MIAMI (BRAIN) — J&B Importers is now distributing Prologo saddles. Prologo reps have been on the road with J&B outside salesmen to visit retailers since April's Sea Otter Classic.
IRVINE, Calif. (BRAIN) — D6 Sports, Inc., the parent company of Hang Ten (a bike and surf/skate brand) and Airwalk (a skate and bike shoe brand), has been sold to PTX Performance Products USA LLC.
MADRID (BRAIN) — Chris Tarlton has joined Rotor Bike Components as general marketing manager, overseeing development of the brand's image worldwide.
CARLSBAD, Calif. (BRAIN) — Industry veteran Tim Jackson has joined Lift Creative Studios to handle marketing strategy and communications in the firm's bicycle division.
Jackson is best known for his long-term stint as brand manager at Masi Bicycles.
MINNEAPOLIS (BRAIN) — The trainer brand Kinetic has retained Adventure Advertising to guide its brand positioning and strategy. The agency will also take the lead on Kinetic's creative development and media planning.
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