Industry News
RENO, Nev. (BRAIN) — SwiftCarbon, a China-based bike brand founded by former South African pro cyclist Mark Blewett, will soon begin distribution in the U.S. for the first time via Swift USA, LLC, based in Reno, Nevada.
BOULDER, Colo. (BRAIN) — The Outdoor Industry Association has hired Amy Roberts as its new executive director.
RENO, Nev. (BRAIN) — A Nevada-based company is suing Wahoo Fitness, Giant Bicycle and Foundation Fitness, alleging that the Wahoo KICKR stationary trainer infringes on its patent. The company, Powerbahn, is seeking at least $1 million in lost royalties and penalties from the three companies.
SANDY, Utah (BRAIN) — Reynolds Cycling has hired recently retired Olympian Billy Demong as its marketing and sponsorship coordinator. Demong competed in the Nordic combined in five Olympic games, winning gold at the Vancouver games in 2010.
TREVISO, Italy (BRAIN) — Sidi Sport s.r.l. is has signed Saddleback Ltd. as the exclusive distributor of its cycling products in the United Kingdom and Ireland effective Sept. 1.
EAST BURKE, Vt. (BRAIN) — The New England Mountain Bike Association's annual festival, NEMBAfest @ Kingdom Trails, attracted 1,900 riders and 71 industry expo booths this weekend.
PORTLAND, Ore. (BRAIN) — Cycling accessories brand Portland Design Works has hired Ben Popper as its brand ambassador for Seattle.
EMMAUS, Pa. (BRAIN) — Bicycling magazine has hired Alex Jarman as an advertising account manager for the brand. Jarman will manage Bicycling's East Coast endemic territory.
MINNEAPOLIS (BRAIN) — Several bike industry suppliers and retailers are supporting musician Ben Weaver's planned 16-day ride around Lake Superior next month.
SAN DIEGO (BRAIN) — KHS is now distributing the complete Maxima Racing Oils Bike line from both its distribution centers.
Maxima Racing Oils launched its commercial Bike line of lubricants, cleaners and other bike care products last summer after two decades as an OE supplier to bike suspension makers.
DALLAS (BRAIN) — Hans Johnsen Company, Wilson Bicycle Sales, and Downeast Bicycle Specialists are now shipping bikes from Reid Cycles, a British brand offering bikes that retail for between $280 and $535.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has announced the addition of a two-day Fit Symposium to September’s expo lineup. The symposium will take place at the Mandalay Bay Convention Center during Interbike on Tuesday, Sept. 15, from 1-5 p.m., and repeated on Friday, Sept. 18, from 9 a.m.-1 p.m., with four-hour sessions each day.
BOULDER, Colo. (BRAIN) — Stages Cycling has revamped its website — Stagescycling.com — with a focus on highlighting Stages Power technology, athletes riding Stages Power, and two new benefit programs for riders and dealers: the company’s 8 Weeks to Win training plans and the Stages Power Demo program.
GIVISIEZ, Switzerland (BRAIN) — Scott Sports SA has purchased Bergamont Fahrrad Vertrieb GmbH from BMC Group Holding AG, which acquired the German bike brand in 2008. Since that time, Bergamont’s sales have doubled, Scott stated in a release.
SAN DIEGO (BRAIN) — John Bradley has been named editor-in-chief of the Velo brand, effective immediately, Competitor Group Inc. president Josh Furlow announced Wednesday.
RAPID CITY, S.D. (BRAIN) — After announcing a new MAP policy and online sales restrictions in April, Strider Sports Intl. on June 1 ceased selling to more than 2,500 independent dealers and six national distributors that hadn’t signed on. But as of Monday, June 22, five of the distributors and 800 U.S. retailers returned their agreements and resumed sales, SSI stated.
BOULDER, Colo. (BRAIN) — PeopleForBikes has announced its community grants for spring 2015, ranging from $800 to $10,000 and supporting infrastructure and advocacy initiatives in seven communities across the country.
Grant recipients this round include:
BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products has given its public-facing website a new look along with some additional features.
An opinion piece about litter written by Tal Johnson, the president and COO of GU Energy Labs.
BOSTON (BRAIN) — Vittoria has announced a new Shop-Team program that offers sponsorship to local teams throughout the U.S. The program will allow local teams and clubs to make reduced-price group orders for Vittoria, 3T and Selle Italia products through their local retailer.
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