LAKE OSWEGO, Ore. (BRAIN) — Yakima has promoted Jason McGibbon to vice president of sales and Chris Sautter to Product Development Center director, a new role at the rack and cargo product maker.
As VP of sales, McGibbon is responsible for driving the execution and implementation of the sales strategy for the company’s three-brand portfolio of Yakima, Whispbar and Prorack in the U.S., Canada and Latin America. He also manages the overall relationship with outside sales agencies, regional sales and marketing representatives and the company’s customer service department.
“Jason has led the sales team through many transformational changes over his three years with Yakima. Today, our sales organization is stronger than ever and well-equipped to deliver our aggressive goals,” Yakima CEO Ryan Martin said. “Jason’s contributions to Yakima have been key and extend well beyond the sales organization. I am thrilled to have his continued sales leadership as our VP of sales.”
McGibbon is an outdoor and sporting goods industry veteran with more than 15 years of experience. He joined Yakima in 2013 as senior director of sales, and most recently was global senior director of sales.
As Product Development Center director, Sautter leads the development, design, production and launch of all new and refined products for the Yakima’s three brands.
“Cutting-edge product development is at heart of our company, and so it’s natural that its director should be on Yakima’s executive team,” Martin said. “Chris has been unofficially serving in this capacity for some time, and has done a tremendous job leading the product development team through an exciting period of transformation and the historic product launches slated for Q1 of this year.”
Sautter has been with Yakima since 2005 and most recently was director of new product design.
