Announcements

BELLINGHAM, Washington, July 25th 2024 - Cirrus Cycles Inc, the maker of the KINEKT suspension post and KINEKT suspension stem, is pleased to announce the appointment of Lindsay Cousley as the company's new President.

Chattanooga, TN (July 2, 2024) – Litespeed Bicycles is excited to announce the launch of the Litespeed Titanium Bike Trade-In Program, offering cyclists the opportunity to upgrade their ride while supporting a worthy cause.

Kitzuma offers new services to fulfill e-commerce orders for dealers

[Asheville, North Carolina] - [July 24th, 2024] – Victory Bicycle Studio, a leading bicycle retailer based in Memphis, TN known for its premium products and exceptional customer service, has announced a strategic partnership with Kitzuma to enhance its e-commerce fulfillment capabilities and expand its presence with

LOS ANGELES, July 22, 2024 - AllGear Digital, the premier media publisher for the outdoors and active lifestyles, has announced the appointment of Rob Hudson as its Head of Sales.

AllGear Digital adds digital media veteran to its executive leadership team.

The 16th Annual Ride Like King celebration, inspired by Giant Group founder King Liu, resulted in 600 World Bicycle Relief bike donations to communities in need.

Planet Earth, The Universe (July 15, 2024) Polartec, a Milliken & Company brand and the premium creator of innovative and more sustainable textile solutions, is pleased to announce the launch of its newly revamped website.

A known leader in corporate sustainability and advocacy, Paul Hendricks is tapped to lead The Conservation Alliance

BOA® Technology, the creators of the award-winning patented BOA® Fit System, partners with leading brands to create high performance fit solutions that enable the world's best athletes in Cycling, Snow, Athletic, and Outdoor sports to get dialed in and perform at their peak.

London, July 16, 2024 - Beeline, a trailblazer in innovative navigation solutions for bicycles and motorcycles, proudly announces the US dealer launch of Beeline Velo 2, an advanced cycling navigation device poised to redefine how cyclists navigate their adventures.

PORT COQUITLAM, British Columbia (July 16, 2024) - For 60 years, Live to Play Sports Group, the manufacturer of Norco Bicycles and Canada's largest wholesale distributor of premium bicycles, parts and accessories, has been independently owned and operated in a partnership of the Lewis and the Zalkow families.

Global Leader in Online Selling Solutions for Bike Dealers Introduces State-of-the-Art E-Commerce Platform to Enhance Digital Experience and Drive Sales

[Asheville, North Carolina] — [July 16, 2024] — BikeExchange North America is excited to announce the launch of its newly redesigned website in the USA, following a successful debut in the German market earlier this year.

Limited spots available for the first-of-its-kind professional clinic, set to take place in September 

Apidura is excited to announce the extension of its dealer-direct model to include retailers in the United States.

AMHERST, Mass. (July 1, 2024) – OrthoLite®, the global leader of branded, high-performance, comfort footwear solutions, announces an expansion of its European hub, OrthoLite Europa (OEU).

Second international distributor announcement following on from New Zealand's Solis as Whyte continues to expand its international footprint

CORE, maker of the only non-invasive core body temperature monitor used by over 65% of the UCI WorldTour has launched its most significant app update yet.

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