Announcements

Scottish cycling apparel and accessory brand Endura is excited to announce BTI as a distribution partner for the US market. Endura has a long heritage of award-winning cycling apparel that has been worn everywhere from DH World Cups to the Tour de France.

Human Powered Health Cyclists Will Sport Custom Maisie Wilen Designs; Factor Bikes Incorporates Motif and Produces Limited Edition Bicycles

Catering to more riding styles, the new Scooter Dock makes storage and parking of scooters and bikes easier and safer

99 Spokes is thrilled to announce a new feature tailored specifically for bike shops. Simply create a free shop profile on 99spokes.com, and gain access to a customized version of the site, free of distractions and optimized to highlight the brands your shop carries.

London, 5 August 2024 – Rapha, the leading cycling apparel and lifestyle brand, is pleased to announce that Fran Millar will become its new Chief Executive Officer, effective 23 September.

Philadelphia, PA July 31, 2024 — BikeCo, the exclusive distributor of Fuji Bicycles in North America, is excited to partner with OneDad's Mission to raise money for the Ronald McDonald House Charities.

Despite the bicycle industry facing harsh situations such as orders overfeed which caused delays of new products, however, many suppliers are still preparing new products or discussing product specifications for 2025 with their customers during TBW.

Irvine, CA, August 2, 2024 – The National Bicycle Dealers Association (NBDA) is excited to announce the launch of its new Member Savings and Supplier Reductions Benefit program.

PEARL iZUMi, the manufacturer of cycling apparel, essentials and footwear, announced the promotion of Daran Godfrey to vice president and general manager, effective immediately.

HydraPak to create custom hydration systems for deuter backpacks starting in 2025

Paris, France – At the 2024 Paris Olympics, Pauline Ferrand-Prévot of France and Tom Pidcock of Great Britain clinched Mountain Bike gold medals using a groundbreaking product from Berd, a Minnesota-based company.

 Red Lodge, Mont. (July 30, 2024) – 

Following its debut coinciding with the historic Tour de France departure from Florence, the date has been set for the second edition of this event dedicated to cycling and bike tourism, organized by Pitti Immagine at Stazione Leopolda

HLC is the new exclusive distributor of the Italian brand's cycling footwear for the U.S. beginning immediately with Canadian distribution beginning September 2024.

Arnhem, Netherlands – [29-07-2024] – Ananda, eDrive Solution Expert, is excited to announce a significant expansion with their new factory in Vietnam, which opened at the end of 2023 and is already up and running.

(Gettysburg, PA – July 23, 2024)—Gran Fondo National Series today announced that PeopleForBikes will be the organization's Advocacy and Philanthropy Partner for 2024 and beyond.

BELLINGHAM, Washington, July 25th 2024 - Cirrus Cycles Inc, the maker of the KINEKT suspension post and KINEKT suspension stem, is pleased to announce the appointment of Lindsay Cousley as the company's new President.

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