News

Posted April 20, 2023

MONTEREY, Calif. (BRAIN) — The U.S. is the largest market for U.K.-based Quoc, the maker of road, gravel and mountain bike shoes. But to date, the shoes have only been available via consumer direct sales, shipped from the U.K.

Posted April 20, 2023
Savilia Blunk

MONTEREY, Calif. (BRAIN) — Decathlon, said to be the world's largest sporting goods retailer and a major global supplier of bicycles, is now offering its bike lines to U.S. IBDs for the first time, showing them here in a large display at the Sea Otter Classic.

Posted April 20, 2023

MONTEREY, Calif. (BRAIN) — At the Sea Otter Classic's first Industry Day on Thursday, PIERER New Mobility North America Inc. was showing its Husqvarna and GASGAS e-bikes to U.S. bike shops for the first time.

Posted April 20, 2023
Photo courtesy of Boulder Valley Velodrome/OnSight Public Affairs.

ERIE, Colo. (BRAIN) — The Boulder Valley Velodrome will be restored and reopened as a cyclist training ground and location for community events after BVV Holdings LLC agreed to purchase it.

Posted April 20, 2023
Olive Manufacturing Group facility.

MONTEREY, Calif. (BRAIN) — Boyd Cycling will begin on-shoring its aluminum rims in South Carolina, with the wheel brand saying this increased capacity and automation will enable it to become the largest alloy rim manufacturing facility in the U.S.

Posted April 19, 2023

NEWARK, N.J. (BRAIN) — A criminal sentencing hearing has been delayed again for cycling investor Samuel J. Mancini, who pleaded guilty to one count of securities fraud last year.

Posted April 19, 2023

SEATTLE (BRAIN) — REI Co-op reported a record $3.85 billion in sales in 2022, an increase of 3.2% year-over-year. It released its financial results and impact report Wednesday.

Posted April 18, 2023
Bryce Phillips at the Sea Otter Summit on Tuesday.

MONTEREY, Calif. (BRAIN) — Bryce Phillips, founder and CEO of Evo, may have spent his formative years as a professional skier but his Seattle-based company, founded in 2001, has become a major retailer selling equipment in more than a half-dozen categories.

Posted April 18, 2023
5Dev's new ti cranks.

MONTEREY, Calif. (BRAIN) — In the days before the opening of the Life Time Sea Otter Classic here on Thursday, many brands announced new products that they will show in person at the event's expo. Many other brands plan to make public announcements of new products on Thursday morning.

Posted April 18, 2023

MONTEREY, Calif. (BRAIN) — Wild Rye, an outdoor and cycling apparel brand, has teamed with Juliana Bicycles to launch a limited-edition apparel collection. Wild Rye and Juliana are both women-first brands. 

Posted April 18, 2023
The Ryder Innovation Luberetta is a chain lubrication device.

MONTEREY, Calif. (BRAIN) — Ryder Innovation, a South African tool and accessories brand, has opened an office in St. Petersburg, Florida, and is displaying at the Sea Otter Classic Expo this week, for the first time,

Posted April 18, 2023

SEATTLE (BRAIN) — REI Co-op will close its downtown Portland, Oregon, store early next year in reaction to increased break-ins and thefts.

Posted April 18, 2023
Also, its newest distribution center opens in Dallas.
Yuba Bikes Spicy Curry.

LEXINGTON, S.C. (BRAIN) — HLC will become the exclusive North America distributor of Yuba Bikes, with cargo and e-cargo models and add-ons available on HLC's website in early May.

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