News

Posted August 4, 2025
Marie Jobes.

HONOLULU (BRAIN) — It's been one year since Marie Jobes launched HIdrate Electrolytes, a Hawaii-made and woman-owned hydration drink company. Designed for athletes training and racing in humid climates, the drink mix debuted at the Hapalua Half Marathon on the island of Oahu in 2024.

Posted August 1, 2025
Courtesy of PeopleForBikes.

WASHINGTON (BRAIN) — New tariffs affecting nearly every U.S. trade partner were announced by the White House hours before the Friday "reciprocal" tariff deadline, including major bike supplying nations. The tariffs will take place Aug. 7, with the exception of Canada.

Posted August 1, 2025

WASHINGTON (BRAIN) — President Trump signed an executive order that will eliminate the $800 import threshold for goods from all countries beginning Aug. 29, including e-bikes, lithium-ion batteries, and related bike parts and accessories that are often hazardous.

Posted July 31, 2025

PORTLAND, Ore. (BRAIN) — Chris King Precision Components announced securing a patent for its internal cable routed headset design.

Posted July 31, 2025

FRANKFURT (BRAIN) — Eurobike will be shortened next year with the consumer festival being reduced to one day to reduce costs. The Fairnamic GmbH’s trade show organization made the announcement, saying it’s reacting to the changing global bike industry and offering a more compact and cost-effective event.

Posted July 31, 2025

PARIS (BRAIN) — The French bike industry is on the verge of big changes due to the recently announced plans of the national government to create conditions for almost doubling of domestic production of bikes and more active popularization of cycling in the country in years to come.

Posted July 30, 2025

CLAYTON, Ga. (BRAIN) — Novatec Wheels U.S. Inc. has ceased operations as of a month ago, the company announced on Wednesday.

Posted July 30, 2025

OLATHE, Kan. (BRAIN) — Demand for fitness products helped Garmin Ltd. report record consolidated revenue for the second quarter, and the company also announced the acquisition of MYLAPS, a Dutch integrated timing company for running, cycling, and motorsports.

Posted July 30, 2025
Creative shapes, smooth ride characteristics, uniqueness part of charm.

CEDARVILLE, Ohio (BRAIN) — Sojourn Cyclery has been at trade shows before, but for the first time at the two-day Philly Bike Expo in March, owner Jay Kinsinger set up a workshop at his booth to give attendees a tiny glimpse of what goes into manufacturing a custom wooden frame.

Posted July 29, 2025

OSAKA, Japan (BRAIN) — Shimano bike division net sales in the first half increased 11.6% year-over-year with the component giant saying strong global interest continues despite inventory remaining high in some regions. In North America, Shimano said retail sales of bikes remained weak while inventory was appropriate.

Posted July 29, 2025

(BRAIN) — DT Swiss officially recalled some carbon wheelsets sold aftermarket and on some completed bikes after alerting customers to rim delamination concerns in the flange area earlier this month in a stop-use notice.

Posted July 29, 2025

WESTLAKE VILLAGE, Calif. (BRAIN) — Fax machines and flip phones are yesterday's technology to most, but for those still using them, there's comfort in their familiarity. John Quintana understands. He spent several years focusing on upgrading one of this industry's oldest and most overlooked standards: Presta and Schrader inflation valves and the pump heads that affix to them.

Posted July 28, 2025

WASHINGTON (BRAIN) — A preliminary trade deal between the European Union and the United States would set tariffs on European products at levels not seen since before the Great Depression. But the 15% tariff announced over the weekend is a reduction from the 30% that the Trump administration had been threatening.

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