News

Posted February 26, 2026

DULUTH, Ga. (BRAIN) — Fox Factory is reporting fourth-quarter sales of $118 million in its Specialty Sports Group business unit, which contains its bicycle and baseball/softball brands. The figure is 5% down from the fourth quarter last year.  

Posted February 26, 2026
Import value dropped below $1B for the first time since 2006.
2025 imports (all sizes) by country of origin.

WASHINGTON (BRAIN) — The latest import figures show the U.S. imported 8.54 million bikes last year, 21% fewer than in 2024 and the lowest number in at least a decade. 

Posted February 25, 2026
Sen. Catherine Blakespear.

SACRAMENTO (BRAIN) — A bill introduced last week in California would better differentiate e-bikes from high-powered e-motos and mopeds in response to safety concerns in the state. Introduced by Sen. Catherine Blakespear, SB 1167 aims to regulate higher-powered devices according to speed, power, and intended use.

Posted February 25, 2026
Suits against Giant and Specialized point to a new California law banning "junk fees."
Screenshot from the suit against Giant showing a destination fee.

WALNUT CREEK, Calif. (BRAIN) — A California law firm has filed class-action lawsuits against Giant and Specialized, on behalf of separate plaintiffs, alleging the bike companies’ website charge online consumers hidden fees.

Posted February 24, 2026
An event at the Pearl Street Full Cycle location in 2018.

BOULDER, Colo. (BRAIN) — The former Colorado Multisport and Full Cycle owners are engaged in a legal dispute over the sale of the combined business to Mike's Bikes last summer.

Posted February 23, 2026
UPDATED TO ADD MANY OTHER BIKE BRANDS
The Court of International Trade in New York.

WASHINGTON (BRAIN) — Several major bikes brands, including Trek, Specialized and Shimano, are among the thousands of U.S. companies, including major corporations like Costco, Goodyear Tire & Rubber Company, and Toyota, that are suing the U.S. government to get in line to recover tariffs paid under the International Emergency Economic Powers Act, which the Supreme Court ruled illegal on Friday.

Posted February 22, 2026

Tariff reimbursement is not a logistical nightmare — it's a matter of administrative will.

Posted February 20, 2026

BOULDER, Colo. (BRAIN) — Soon after Friday's decision by the Supreme Court ruling the Trump administration's use of the IEEPA law to impose tariffs was illegal, industry group PeopleForBikes urged industry member to work to avert another tariff threat: an aluminum and steel tariff proposed for all bikes and e-bikes last year.

Posted February 20, 2026
Sponsored Content

An interview by Mike Kazimer with Erick Auger and Julien Boulais from Faction Bike Studios, the small Quebec company helping develop some of the most exciting bikes on the market.

Posted February 20, 2026
Trump at the news conference Friday. Getty image.

BOULDER, Colo. (BRAIN) — Industry members praised the Supreme Court’s decision Friday that ruled illegal President Donald Trump’s use of the International Emergency Economic Powers Act to impose tariffs. But they aren't holding their breath for the benefits to trickle down to the marketplace.

Posted February 20, 2026

BLOOMINGTON, Minn. (BRAIN) — QBP plans to change how it utilizes its four distribution centers, acknowledging retailers using the Colorado facility are at a disadvantage.

Posted February 19, 2026

WASHINGTON (BRAIN) — About 3,295 SAMIT youth multi-purpose helmets are being recalled because they don't comply with positional stability and certification requirements. The helmets can fail to protect, posing a risk of injury or death.

No injuries nor incidents have been reported.

Posted February 18, 2026
Accell Group logo.

HEERENVEEN, Netherlands (BRAIN) — After leading a group that purchased Accell Group in 2022 for approximately $1.77 billion, US-based investment giant KKR has stepped away from the troubled Dutch bicycle conglomerate, as a new ownership group led by its lenders takes over.

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