News

Posted April 22, 2015

SAN DIEGO (BRAIN) — Virtue Cycles has announced the Kickstarter campaign to fund the Virtue Pedalist, a front-cargo tadpole tricycle with an enclosed shell and electric power.

Posted April 22, 2015
Updated: Company says it believes several companies are infringing on its patent.

SQUAMISH, British Columbia (BRAIN) —  The Canadian components maker OneUp Components has been granted a U.S. patent that applies to its 42-tooth sprocket, which can be used on 10-speed cassettes to create a single-chainring drivetrain with an acceptable low gear.

Posted April 22, 2015
Fat bikes and 650b front-suspension bike sales were up, as were sales of sub-$1,500 road bikes.

BOULDER, Colo. (BRAIN) — U.S. bike wholesaler sales grew 6 percent through March compared with the first three months of last year, according to the Bicycle Product Suppliers Association wholesale business report released this week. Sales were up more than 7 percent in March. 

Posted April 22, 2015

SIMI VALLEY, Calif. (BRAIN) — Currie Technologies, a division of Accell North America and maker of IZIP and eFlow electric bikes, has appointed Mark Rushmann as its Midwest territory manager.

Posted April 22, 2015
Brand synergy?

HELSINKI, Finland (BRAIN) — Amer Sports has completed the acquisition of Louisville Slugger, which it first announced about a month ago.

Posted April 22, 2015

CHICOUTIMI, Quebec (BRAIN) — Devinci is starting a demo program for U.S. dealers out of the Northwest.

Posted April 22, 2015

SAN FRANCISCO (BRAIN) — JAM Media Collective has been named the PR agency of record for sports hydration brand Osmo Nutrition.

Founded by Dr. Stacy Sims, Fairfax, Calif.-based Osmo is the first and only hydration and protein line scientifically formulated for the unique physiology of female athletes.

Posted April 21, 2015

PARK CITY, Utah (BRAIN) — After getting a response that was about six times expectations, Competitive Cyclist is having to "pause" the store credit program with Strava that it launched earlier this month.

Posted April 21, 2015

MADISON, Wis. (BRAIN) — Saris Racks has launched an advocacy campaign called #LongForTheRide that aimed at helping create great places to ride.

Posted April 21, 2015
More than 900,000 bikes affected in North America, says CPSC
Quick release lever being replaced. CPSC photo.

WATERLOO, Wis. (BRAIN) – Trek is working with the U.S. Consumer Product Safety Commission to recall bikes spec'd with quick releases that have a lever that opens greater than 180 degrees and can be caught in a front disc brake if left in the open position.

Posted April 21, 2015
Updated: Back-office functions relocated to Connecticut from British Columbia. Bike apparel sales to be handled by Dorel's outside rep force in the U.S. Independent reps continue to sell Sugoi running apparel.

WILTON, Conn. (BRAIN) – Dorel Sports is reorganizing its apparel division. The company is opening a new facility later this year that it's calling the Apparel Center of Excellence in Vancouver, British Columbia.

Posted April 21, 2015

SOLON, Ohio (BRAIN) — Lifeboat Events has sold PressCamp to Ohio-based Efficient Collaborative Retail Marketing, a 21-year-old company that produces trade events in a variety of industries.

Posted April 21, 2015

BOULDER, Colo. (BRAIN) — In one of three ongoing collaborative efforts between PeopleForBikes and the Bicycle Product Suppliers Association, a wide-ranging survey will be sent out Tuesday to more than 400 current and potential members of each association.

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