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From the Magazine

Posted April 23, 2021

FORT WAYNE, Ind. (BRAIN) — Recon Power Bikes started on the principle that to create the right e-bike for law enforcement, having the proper background is paramount.

Posted April 12, 2021
Brent Noisette.

BOULDER, Colo. (BRAIN) — For our April magazine edition, we asked our State of Retail panel members: How does your shop engage with advocacy on a local or national level, and what types of advocacy do you think are most effective?

Posted March 15, 2021
Howard Chung.

BOULDER, Colo. (BRAIN) — For our March magazine edition, we asked our State of Retail panel members: What are your hiring challenges, and how do you manage them? Are you re-evaluating hiring practices to attain more diversity?

Posted February 17, 2021
BildaBike building dealer network with large inventory of bikes.
Daniel Einhorn says the timing is right to expand into B2B market.

CHARLESTON, S.C. — Daniel Einhorn always knew there was a better way to do business in the bicycle industry. As a self-proclaimed outsider out of college, he owned a large retail bike store for the past decade and learned some harsh truths.

Posted February 8, 2021

BOULDER, Colo. (BRAIN) — For our February magazine edition, we asked our State of Retail panel members: "What would your dream bike shop be like, and where would you locate it?”

Posted January 25, 2021

CHARLOTTE, N.C. (BRAIN) — After catering to runners for nearly 20 years, it was inevitable that sock manufacturer Feetures would enter the cycling sphere. After all, a lot of Feetures consumers enjoy both sports, with many asking for cycling-specific line.

Posted December 23, 2020

RICHLAND, Wash. (BRAIN) — Charles Conte has the bike business in his family tree. His father Charles Sr. opened a small neighborhood shop in Newport News, Virginia, in 1957. Charles started working there when he was 12, cleaning, servicing, and selling the shop's trade-ins.

Posted December 14, 2020

BOULDER, Colo. (BRAIN) — For our December magazine edition, we asked our State of Retail panel members: “How has COVID-19 affected your service department in terms of revenue, cost, hiring, and training?”

Posted November 25, 2020
Boyd and Nicole Johnson.

GREENVILLE, S.C. (BRAIN) — Whether it's an improvement on a simple valve stem nut or a commitment to continue producing rim-brake wheelsets, Boyd Cycling is all about innovation without following the latest fad.

Posted November 18, 2020
Photo courtesy NICA.

VICTOR, Idaho (BRAIN) — New research suggests youth cycling will continue to be a bright spot post-pandemic.

Posted November 9, 2020

BOULDER, Colo. (BRAIN) — For our November magazine edition, we asked our State of Retail panel members: “What long-term changes have you made to your business as a result of COVID-19?”

Posted October 12, 2020
Joe Nocella

BOULDER, Colo. (BRAIN) — For our October magazine edition, we asked our State of Retail panel members: “What are your expectations for the holiday shopping season, and how are you preparing?”

Posted September 11, 2020

BOULDER, Colo. (BRAIN) — For our September magazine edition, we asked our State of Retail panel members: "How has the pandemic affected your business expenses?"

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