News
BEAVERTON, Ore. (BRAIN) — Yakima Products is planning a major June dealer event near its headquarters as part of a wide new strategy of bolstering its relationship with its dealers.
DENVER (BRAIN) — Denver-based clothing brand Primal is the title sponsor for the inaugural Colorado Bike Expo, which will be held Saturday, April 25 at the Colorado Convention Center in Denver.
The Expo will feature booths from more than 75 bike vendors from across the state.
WATERLOO, Wis. (BRAIN) — Trek is releasing a new LED taillight that it said is specifically designed for daytime use.
PETALUMA, Calif. (BRAIN) — Yuba Bicycles and Currie Technologies have teamed up to launch the Spicy Curry, a electric cargo bike that will be officially introduced at next week's Sea Otter Classic.
SPEARFISH, S.D. (BRAIN) — SRAM's Quarq brand is lowering prices on its entire power meter range, effective immediately. Prices have been reduced by 19 percent depending on model.
MUKILTEO, Wash. (BRAIN) — FSA has launched an employee purchase program offering qualified shop employees 40 percent off wholesale pricing and free shipping, plus a team partnership program selling race teams products at 40 percent off retail. Both programs run from April through Dec. 31, 2015.
CHICAGO (BRAIN) — SRAM is launching a new series of mountain bike drivetrains called GX with pricing that slots in between that of its X5 and X1 groups and which promise wider gear range options than comparable Shimano groups.
SOMERVILLE, Mass. (BRAIN) — Clean Bottle is sponsoring the 2015 Amgen Tour of California as the official water bottle partner.
MONTREAL (BRAIN) — Canadian framebuilder Guru Cycles has added Michael Musil and Timothy Goodwin to its North American rep force. Musil is covering the eastern region and Goodwin is covering the central region.
WILTON, Conn. (BRAIN) — Dorel Sports has promoted Dave Duecker to vice president of product for the Pacific Cycle Group and Milissa Rick to senior director or marketing for the group.
PITTSBURGH (BRAIN) — Nutritional supplement maker Klean Athlete has named seven endurance athletes and two cycling teams from throughout the country to its 2015 Klean Team USA.
BOULDER, Colo. (BRAIN) — TrainingPeaks has entered into a partnership with the National Interscholastic Cycling Association to provide discounted training software and educational content for interscholastic mountain bike team coaches.
SAN MATEO, Calif. (BRAIN) — GoPro has patented a cube-like camera housing that could reshape how its action cameras look.
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