News

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is working with My City Bikes, the maker of free mobile apps that provide resources for beginner cyclists in specific communities, including 130 so far in the U.S.

CARLSBAD, Calif. (BRAIN) — As a strong U.S. dollar continues its tight grip on a weak euro, Campagnolo North America is doing what few companies choose to do. Since February, the high-end Italian component maker has dropped its wholesale prices to U.S. distributors 18 percent.

ST. PAUL, Minn. (BRAIN) – Construction begins this week at Now Bikes and Fitness in St. Paul, marking the official start of Bicycle Retailer and Industry News' Retail Remodel Project.

CARLSTADT, N.J. (BRAIN) — Action Bicycle USA has hired Chris Ballard as an outside sales rep for the New York metro area territory (the five boroughs and Westchester). He will be representing Action Bicycle USA exclusively.

PARK CITY, Utah (BRAIN) — Online retailer CompetitiveCyclist.com is encouraging its customers to link their store accounts to their Strava activity tracking accounts, and will award them $1 in store credit for each hour of riding recorded on Strava, up to $40 a month maximum. The credit expires on the last day of the following month.

PORTLAND, Ore. (BRAIN) — Portland-based frame maker Vanilla Workshop will pack up a truck with bikes and head south later this month for its California Fit Tour, bringing owner Sacha White's fit program to stops in San Francisco and Los Angeles.