NAMPA, Idaho (BRAIN) — Deity Components has hired industry veteran Mike Reisenleiter as its distribution and OEM manager. Deity is looking to enter multiple markets such as Germany, France, Australia, New Zealand, Canada, and more, and said it is actively accepting requests from established distributors and OEM clients who fit their vision, philosophies, and direction.
Reisenleiter comes to Deity with years of past retail and supplier experience, including a decade at SRAM that saw him take on leadership positions which culminated with him being the SRAM global warranty manager.
"We have had our eye on Mike for years as we have been looking for the right people who can fit the hardworking nature of this brand and who will uphold the principles that have made Deity a leader in the high-end component game. His international experience is going to allow us to cultivate an environment that is tailored for each individual global distributor. The goal is for them to be successful and we have long term plans to make these partnerships powerful," said Eric Davies, Deity Components' founder.
Reisenleiter said, "I've been friends with Eric and Sadie for years and have watched them build a tremendous business on values that resonate with me: integrity, passion and a strong customer focus. I couldn't be more excited to help build a brand I really believe in."
For more information contact Reisenleiter at mike@deitycomponents.com or visit deitycomponents.com.
