News
SAN DIEGO (BRAIN) — Mike Ely is returning to NiteRider, where he has been appointed VP of sales and marketing.
Ely has spent the last 2 ½ years as international sales director for JetBlack Cycling.
VENICE, Calif. (BRAIN) — Linus Bike has announced a program allowing customers to order bikes online with pickup at their local dealer.
The Linus Enhance Online is a new e-commerce platform that can integrate dealer inventory so that consumers can see where their preferred bike is in stock.
GOLDEN, Colo. (BRAIN) — Rotating Mass Media has hired Katherine Fuller to be the new online editor for Dirt Rag and Bicycle Times magazines. Fuller replaces Adam Newman, who was named editor-and-chief of Bicycle Times in July.
HILDEBRAN, N.C. (BRAIN) — DeFeet's has launched a short film, "The Graveled High Rouleur," that promotes adventure riding and the company's new socks.
The 8-minute film features company founder Shane Cooper and is set in the Prohibition Era in North Carolina.
LAS VEGAS (BRAIN) — Fast, powerful and unassuming — that's what bike cops are looking for in an e-bike, according to Spir Bikes, a new Indianapolis company.
Spir — pronounced "spire" — is developing a homegrown e-bike to serve the unique needs of police forces.
LAS VEGAS (BRAIN) — QBP has announced it will offer a first-ever Service Summit for East Coast retailers at its new distribution center in Lancaster, Pennsylvania.
LAS VEGAS (BRAIN) — Mobile bike repair service Beeline Bikes is at its first Interbike with a fresh feather in its cap: The Bay Area-based company has signed up its first seven franchisees in California.
The Boston-based chain Landry's Bicycles received this year's Retailer of the Year award at Thursday night's second annual Interbike Awards Gala.
LAS VEGAS (BRAIN) — Gray marketing and rampant online discounting are twin evils plaguing a host of brands. But Selle Italia is beefing up its fight to maintain control over its products and pricing.
LAS VEGAS (BRAIN) — Gov. Hickenlooper is not the only elected official from Colorado who was at Interbike on Wednesday. Lori Buck, the mayor of Fruita, Colorado, was also here, promoting her city as a location for bike media events, R&D testing, and even corporate relocation.
LAS VEGAS (BRAIN) — Jason Faircloth, a former vice president at Marin Bikes, is launching a new company selling Whyte brand bikes consumer direct in the U.S. Whyte is a U.K.-based brand that's been around since 1999.
MADISON, Wis. (BRAIN) — Trek Bicycles has announced that it is the first North American distributor of Unior Tools, which are made in Slovenia. The agreement was first announced at Trek World last month.
LAS VEGAS (BRAIN) — The National Interscholastic Cycling Association has added new leagues in Arkansas, New Jersey, North Carolina and Pennsylvania, bringing it to 19 total leagues for high school and middle school mountain bike racing. The organization announced the new leagues at Interbike on Wednesday.
Pages
1600 Pearl St.
Boulder, CO 80302
This website copyright © 2025.
All rights reserved
