Industry News
"The culture of abundance (information) being produced by the World Wide Computer is really just a culture of mediocrity—many miles wide but only a fraction of an inch deep." Nicholas Carr in his latest book "The Big Switch." (Provided courtesy of Marc Sani)
SANTA CRUZ, CA (BRAIN)—Last week's death of 18-year-old Lucian Gregg on a brakeless fixed-gear bicycle has raised some safety questions.
SAN RAFAEL, CA (BRAIN)—Trips for Kids wants everyone to come out for its annual "Brews, Bikes and Bucks" raffle event on Sunday, February 10, 2008 at the Broken Drum Brewery in San Rafael from 2 p.m. to 6 p.m.
LAGUNA NIGUEL, CA (BRAIN)—Lifeboat Solutions, an event management, sales/marketing consulting company for the recreation and sporting goods industry, has hired Chad Battistone, a former Nielsen Business Media, Interbike and Health+Fitness Business account executive and bicycle industry veteran.
WATSONVILLE, CA (BRAIN)—Compass Diversified Holdings (CODI) has purchased a majority interest in Fox Racing Shox.
CARLSBAD, CA (BRAIN)—Campagnolo North America and its long time general manager, Richard Storino, parted ways last week. And Campagnolo is in the midst of reorganizing its North American Office.
MADISON, WI (BRAIN)—Planet Bike’s newly commissioned 10 kilowatt solar power system began generating electric power atop the company’s headquarters last week.
TAICHUNG, Taiwan (BRAIN)—Ying-Ming Yang, the chairman of Kenda Rubber, has been elected to a second three-year term as chairman of the Taiwan Bicycle Exporters Association.
"My aunt works at Bicycle Retailer and all I got are these lousy pair of BRAIN socks." —Jake Phillip Aaron, nephew of Stacey, Classified Sales Rep
SALT LAKE CITY, UT (BRAIN)—Fulfilling a goal of expanding its reach in the cycling market, Web-based retail training company 3point5.com recently contracted with Pacific Cycle to train sellers of GT Bicycles.
JACKSON, WY (BRAIN)—With blogs, YouTube, Facebook, Twitter and many other social media and social networks gaining ground as influential channels of communication, particularly among younger demographics, social media strategies have become an integral part of public relations campaigns.
MONTGOMERYVILLE, PA (BRAIN)—Bicycle manufacturers are creating confusion at retail by flooding the market with too many choices. The result is reduced product sales—and profits—industry-wide.
BY LYNETTE CARPIET
PHILADELPHIA, PA—Pat Cunnane is a man with a vision. So when officials at Emory University issued a call to industry suppliers and local retailers asking for help in reducing single occupancy vehicle usage on campus, he answered it quite enthusiastically.
BY JASON NORMAN
CUPERTINO, CA—Perhaps no one knew mountain biking pioneer John Finley Scott better than longtime friend Vance Sprock.
BY DOUG MCCLELLAN
TAICHUNG, Taiwan—Richard Storino has been attending industry trade shows since the BDS show was the highlight of the year.
WILMINGTON, MA (BRAIN)—Pedro's has announced a shift in its Grassroots program—the company's longest running sponsorship program.
For 18 years Pedro's has sponsored approximately 25 teams annually with products and pro deals from Pedro's as well as a select few partner companies.
"Ride, ride, ride, hitchin' a ride
Ride, ride, ride, hitchin' a ride" —Miles Jamison Norman
NEWBURY PARK, CA (BRAIN)—Giant Bicycle employees returning from the New Year’s holiday were stunned and saddened to learn of the sudden heart-related death on December 30 of account executive Louis Ledesma.
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