Industry News

BRASELTON, Ga. (BRAIN) — Fox Factory’s bicycle-related business was up 22.4% last year, totaling $367 million.

And Fox's CEO said he's optimistic that demand for bikes — especially those with Fox suspension — will remain strong for the rest of 2021 and beyond. 

Tagged Earnings/Financial Reports

SEATTLE (BRAIN) — Despite not making a profit in 2020 because of the COVID-19 pandemic, REI Co-op will issue members member credits equivalent to what they would have earned. The credits are commonly referred to as member dividends.

WASHINGTON (BRAIN) — An upcoming event on International Women's Day explores why a disproportionate number of men use micromobility compared to women and what can be done to increase ridership.

Tagged DEI and Sustainability

SCOTTS VALLEY, Calif. (BRAIN) — Accessory manufacturer Blackburn Design announced a partnership with Walmart on Thursday to offer products from 10 categories, including pumps, lights, locks, and tools.

BOA's full-year net revenue, including pre-acquisition revenue, was $106 million.

Tagged Earnings/Financial Reports

HOYA, Germany (BRAIN) — Hermann Hartje KG will distribute Mavic products in Denmark, Netherlands, Belgium, and Luxembourg beginning March 1.

Mavic previously was distributed in Denmark through Bike Toyz of Skodstrup, Denmark.

Tagged Distributor news
In the Seattle area, Black people, who make up 8% of the population, received 17% of the tickets.

SEATTLE (BRAIN) — With a new study showing Seattle police have ticketed Black riders not wearing helmets nearly four times the rate as white riders since 2003, multiple advocacy groups are working to decriminalize helmet use in the city and in King County.

Tagged DEI and Sustainability

DENVER (BRAIN) — Emerald Expositions announced Tuesday that its Outdoor Retailer Summer 2021 show, originally scheduled for June, has been moved to Aug. 10-12. The event is held at the Colorado Convention Center in Denver. 

Tagged Events / Tradeshows and conferences

WASHINGTON (BRAIN) — The Small Business Administration will provide businesses and nonprofits with fewer than 20 employees an exclusive 14-day Paycheck Protection Program loan application period.

Tagged Coronavirus
The announcement comes after Cardinal Cycling Group acquired Time's bike and frame business. The two businesses will operate separately.
Time introduced the Cyclo gravel pedal in 2019.

CHICAGO (BRAIN) — SRAM has completed the purchase of the Time Sport pedal business from Rossignol Group.

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, the parent company to BRAIN, VeloNews, and nearly 30 other active living brands has purchased Outside magazine, Outside TV, Gaia GPS, Peloton magazine, and athleteReg.

Tagged Mergers, Acquisitions & Investments / Media/Publishing / BRAIN News

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media on Monday announced the acquisition of Peloton magazine, expanding its portfolio of active lifestyle brands.

BLOOMINGTON, Minn. (BRAIN) — Of all the outdoor sports market segments, the cycling industry has been and remains the most difficult to diversify, said the woman who started the Outdoor CEO Diversity Pledge. But she's not giving up.

Tagged DEI and Sustainability

MATTIGHOFEN, Austria (BRAIN) — After entering the European e-bike market, motorbike giant Pierer Mobility AG, the parent of KTM Motorbike, Husqvarna Motorbikes, GasGas Motorbikes and WP Suspension, seems to smell further sales opportunities.

Tagged Electric bike
BTI's headquarters in Santa Fe.

SANTA FE, N.M. (BRAIN) — Bicycle Technologies International has recently restructured as an Employee Ownership Trust, which co-founder and president Preston Martin said benefits employees and gives them more voice in strategic decision making.

Tagged Distributor news

IRVINE, Calif. (BRAIN) — Super73, which sells high-powered, fat-tired throttle e-bikes online, has closed on a $20 million investment round from Volition Capital, a Boston equity firm. The funding comes two weeks after Rad Power Bikes announced a $150 million investment.

Tagged Electric bike

OLATHE, Kan. (BRAIN) — Garmin Ltd.’s growth was partly led by gains in the fitness segment, which includes cycling products.

Tagged Earnings/Financial Reports
BildaBike building dealer network with large inventory of bikes.
Daniel Einhorn says the timing is right to expand into B2B market.

CHARLESTON, S.C. — Daniel Einhorn always knew there was a better way to do business in the bicycle industry. As a self-proclaimed outsider out of college, he owned a large retail bike store for the past decade and learned some harsh truths.

Tagged From the Magazine
Lance Bohlen. Photo courtesy Mike Sinyard.

BURIEN, Wash. (BRAIN) — Lance Bohlen, one of the industry's most accomplished and knowledgeable veterans, died Tuesday after an almost eight-year battle with lung cancer.

The brand will also refocus on cycling.

NEWARK, Del. (BRAIN) — Gore Wear said it is taking a new approach to wholesale distribution in North America and will focus its product portfolio more on cycling apparel. Gore said it will focus on sales to a few key retailers and rely on Quality Bicycle Products for distribution to the IBD channel.

Tagged Distributor news

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