For the Record

BRAIN does not edit, endorse, or fact check these press releases. They are posted as a service to our readers and supporters. Contact us to submit a press release or if you find a posting objectionable.
Posted February 10, 2020

BOULDER, Colo. February 6, 2020 – Outdoor Industry Association (OIA) is excited to announce Lise Aangeenbrug as its new executive director.

Posted February 7, 2020

Chico, CA (February 2020) – Dynaplug is partnering with ECHOS Communications for PR and Marketing services.

Posted February 7, 2020

Project Bike Tech (PBT) was founded in 2008 by Berri Michel, co-owner of The Bicycle Trip in Santa Cruz, CA. "We saw the auto shop programs turning out mechanics from the high schools, and we thought, why not bike mechanics?"

Posted February 6, 2020

Lévis, Québec, 6 February 2020 - Distributions Lyncée has added the Birzman line of accessories to its catalog of products and is now distributing the brand throughout Canada.

Posted February 6, 2020

If you've been waiting on the fence about a new Niner, this is the year to take the leap! We're stoked to announce that all bikes bought after Sept 1, 2019 are eligible for our limited lifetime warranty.

Posted February 5, 2020
USA BMX now offering access to Spot’s customized, flexible, and affordable accident insurance for just $8 per month.

(Austin, Texas) - Today Spot, the Austin-based injury insurance provider disrupting the insurance industry, and the world's largest BMX racing organization, USA BMX, announced a partnership designed to benefit BMX racers of all ages from the United States and Canada.

Posted February 5, 2020

Philadelphia, PA — BikeCo LLC is financially sound and ready to start the new year with new investment focusing in multiple fronts. This includes new collaborations and a reimagined focus on the brand for future success.

Posted February 5, 2020

SRAM announces the opening of a second RockShox factory-direct service location in Colorado Springs, CO. The new service center, which officially opened January 2, 2020, supports the western half of the US, and supplements the original service location in Indianapolis, IN.

Posted February 4, 2020

(Italy, Jan 2020) - Full Speed Ahead, producer of world-class bicycle components for road cycling and mountain biking, partner cycling brand Vision, focused on wind resistance and performance enhanced products, and leading cycling saddle manufacturer Prologo have all selected Myagi, as their new digital brand educat

Posted February 4, 2020

(Salt Lake City, UT – February 3, 2020) - Trust Performance, innovators in suspension technology, announced today the "Swap to the Future" program, a trade-in trade-up program that provides riders up to a $500 rebate on a Trust Performance suspension product.

Posted February 3, 2020

Distributors of Unior Bike Tools, Euro Tool Works, have been appointed as the exclusive US distributor for the famous UK made brand which specialises in cleaning, lubrication and maintenance products.

Posted February 3, 2020

Attendees to Experience True Freedom via Mixed Surface Rides

Posted February 3, 2020

Seattle, WA —Full Speed Ahead & Vision are offering their Employee Purchase discount program to employees in the outdoor industry looking for the latest products and technology across all bicycle categories.

Posted February 3, 2020

Santa Cruz, CA – February 3, 2020

As the director and co-founder of the largest women's mountain-biking club in the country, Wendy Engelberg represents over 3,000 Southern California and Arizona female riders. So when super-influencer Engelberg chooses a bike, her endorsement carries serious weight.

Posted February 3, 2020

Wolfpack North America announces BTI (Bicycle Technologies International) is now distributing the Wolfpack brand of premium Bicycle tires. Tires are in-stock and available on the BTI website.

Posted February 3, 2020

3 February, Holstebro, Denmark: With effect from 1st February 2020, CeramicSpeed, the leading ceramic bearing manufacturer and drivetrain efficiency expert, are servicing the German market via a dealer-direct approach.

Posted February 3, 2020

Madison, WI – February 3, 2020 – Pacific Cycle, a division of Dorel Industries, Inc. (TSX: DII.B, DII.A), today announced Mike Miranda has joined the team as a Director of Sales focusing on the Walmart business for Pacific Cycle Group.

Posted February 3, 2020

Dirty Kanza, owned by Life Time, is the premier gravel event in North America. It is the grandaddy of gravel racing and will certainly sell out again for 2020.

Posted February 3, 2020

USA Cycling becomes a founding member of the Youth Cycling Initiative, offers free and discounted memberships to youth leagues and clubs, and creates a new department within USA Cycling focusing on Youth and Collegiate Development.

Posted January 29, 2020

Nearly $200,000 in Trail Planning Will Transform Communities Across the Country Through Trails

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