For the Record

BRAIN does not edit, endorse, or fact check these press releases. They are posted as a service to our readers and supporters. Contact us to submit a press release or if you find a posting objectionable.
Posted October 1, 2026
The program allows S3 and X3 riders to trade in their old bikes and get a £500 discount on the S6 series or the S5 & A5.

The Up-Trade has arrived in the UK. Starting October 1 VanMoof is giving owners of the S3 and X3 models the opportunity to trade in their bikes and get a £500 discount on VanMoof's ultimate ride: the S6 and the S6 Open - or on the S5 and A5 models.

Posted October 1, 2026
British brand's Avinox-powered Karve and Karve EVO eMTBs lead range launch – starting at Roc d’Azur

1st October 2026 – Hastings, UK: British bike brand Whyte has signed an exclusive distribution agreement with Royal Vélo France (RVF), the premium French distributor. RVF will bring Whyte's mountain bike, gravel and urban/trekking ranges to French dealers, led by the Avinox-powered Karve and Karve EVO eMTBs.

Posted October 1, 2026

16th annual Expo returns to the Pennsylvania Convention Center with a new May date

PHILADELPHIA, Pa. — October 1, 2026 — The Philadelphia Bike Expo will return to the Pennsylvania Convention Center May 8–9, 2027. Exhibitor registration for the 16th annual Expo is now open.

Posted September 29, 2026

Brussels, 29 September - European Cycling Industries (ECI) is calling on European policymakers to take stronger action against illegal and non-compliant e-bikes, including an EU-wide ban on tampering kits, stronger enforcement of market surveillance rules and greater accountability for products sold through online m

Posted September 28, 2026

In France, Switzerland and the United Kingdom

Posted September 24, 2026

NCYD Unveils Expanded 2027 Youth Cycling Pathways Combining Elite Performance Coaching with Community-Centered Youth Mentorship

Posted September 22, 2026

The company's first ESG director takes charge of operations, data and sustainability

Posted September 22, 2026

Nationwide in-person training events begin October 2026

Posted September 22, 2026

Q's flagship winter industry event aims to reignite the industry — encouraging engagement, connection, and growth for 2027 and beyond

Posted September 21, 2026
Shaped by Feedback from Over 1,200 Participants and Directors

BikeReg's biggest platform update in 10 years, with a new overview section, streamlined registration flow, and a modernized design.

Posted September 17, 2026

The 300,000+ square-foot store will anchor the new Mineral Place development and bring 500+ jobs to Denver's South Metro

Posted September 17, 2026

MAZDA NAMED NICA'S OFFICIAL AUTOMOTIVE AND SUV PARTNER NATIONWIDE AND PRESENTING SPONSOR OF NICA REGIONAL EVENTS IN MULTI-YEAR PARTNERSHIP

Posted September 15, 2026

A Head Start on Fun and Development, From Tummy Time to Toddling

Posted September 14, 2026
New and returning directors bring decades of retail leadership, business expertise, advocacy experience, and community service to the organization
Andrew Feenstra.

IRVINE, California- September 10, 2026 - The National Bicycle Dealers Association (NBDA) is pleased to announce the election of three new members to its Board of Directors: Kate Rockett, co-owner of Outback Bikes in Atlanta, Georgia; Chad Terry, owner of Bikes Plus in Germantown, Tennessee; and Daniel Patterson, fou

Posted September 14, 2026

, Expanding World-Class Mountain Biking Opportunities

New race-ready trail system adds to the Moab area's renowned mountain biking offerings with trails for youth racing, adaptive cyclists, families and riders of varying abilities

Posted September 9, 2026

North American division, Stile Products, Inc., invests in people to build on growth

Posted September 9, 2026

Outerbike’s Moab event kicks off with a meaningful Can’d Aid bike build event to support kids at the local community center and in the Navajo Nation through NavajoYes.  Photos available 

Posted September 4, 2026

Industry veteran joins to strengthen global sales, marketing, and distributor networks following We Are One integration. 

Posted September 4, 2026

GRO Races Transfers Management of True Grit Epic to Zia Rides

Posted September 3, 2026

The world’s largest handmade bicycle show enters its fifth year as the meeting point for cycling’s most respected builders, emerging talent, supporting brands, and the next generation of riders.

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