For the Record

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Posted May 2, 2025

EL PASO, Texas--(BUSINESS WIRE)-- Helen of Troy Limited (NASDAQ: HELE), designer, developer, and worldwide marketer of branded consumer home, outdoor, beauty, and wellness products, today announced a change to its leadership.

Posted May 2, 2025

Perris, Calif.  – Partnering with a legendary California band, which adopted its now-iconic name in 1965 and began a "long strange trip" as pioneers of the counterculture movement and the jam-band genre, Retrospec, a digitally native leader in recreational bicycles and outdoor equipment, today announced a licensed c

Posted May 2, 2025

Irvine, CA – 5/2/2025 – The National Bicycle Dealers Association (NBDA) is calling upon bicycle retailers across North America to participate in the second annual survey aimed at assessing E-bike System Suppliers.

Posted April 30, 2025

Schiphol-Rijk, Amsterdam: Yamaha Motor Europe has launched its new Yamaha eBike Systems Service platform to streamline and enhance its aftersales support. This initiative supports its ambition to become a center of excellence for eBike drive units and system customers, as well as their dealers.

Posted April 28, 2025
"I realized BikeInsure had a simple solution for insuring all valued bikes across the United States."

Miami, Florida – April 28, 2025 – BikeInsure, the Official Bike Insurance of USA Triathlon, is thrilled to announce that Leanda Cave, a four-time World Champion Triathlete, has joined the company as a brand ambassador.

Posted April 25, 2025

Montreal, QC – April 24, 2025 – Trickstuff and Outdoor Gear Canada (OGC) are pleased to announce that they have signed an exclusive distribution agreement for Canada.

Posted April 25, 2025

With the 2025 peak riding season approaching, the U.S. bicycle industry grapples with renewed tariffs and persistent supply chain challenges.

Posted April 25, 2025
Merry Sales catalog

San Francisco — The Merry Sales Co., a SF Bay Area legacy bicycle and parts distributor since 1906, has announced the release of their new full color, nearly 300-page product catalog. This is their first catalog they've produced since they stopped producing them in 2017.

Posted April 25, 2025

Longtime Journalist and Gear Expert To Expand Awareness in North America

Posted April 24, 2025

April 24, 2025

Philadelphia, PA — BikeCo, a leading innovator in cycling products and services, proudly announces three new additions to its team and two strategic promotions to support continued growth across operations, retail, and customer experience.

New Hires

Posted April 22, 2025

PeopleForBikes' latest Quarterly Risk and Opportunity Forecast for the U.S. bicycle industry, developed in collaboration with S&P Global, features major updates to better reflect the evolving market.

Posted April 22, 2025

NEW YORK --- ENGWE, a leading brand in the electric bike field, has announced a strategic adjustment to its omnichannel pricing structure, effective May 2025. This change will apply across the entire product line in response to evolving international trade policies.

Posted April 17, 2025
Bicycle Industry Veteran and Former BMX Pro Rider Brings Decades of Experience to UW Brands Including Huffy’s Growing BMX Line and Pro Team

DAYTON, Ohio – April 17, 2025 – United Wheels (UW), the parent company of Huffy, Niner, Batch and Buzz Bicycles, today announces that Michael Gonzalez has joined the team as Category Manager of BMX Product Management.

Posted April 17, 2025

O'NEAL's new Blade and Trailfinder Evo helmets have been designed to seamlessly integrate Quin's cutting-edge intelligent safety technologies for the very first time

Posted April 15, 2025
SORBA members can access discounted bike insurance for a more enjoyable and worry-free experience with their bikes and e-bikes.

April 15, 2025 – The Southern Off-Road Bicycle Association (SORBA) is excited to announce the selection of BikeInsure as our Official Mountain Bike Insurance provider. This partnership brings affordable, opt-in bicycle insurance to SORBA members.

Posted April 9, 2025
Mick Lopez.

SAN MATEO, Calif., April 8, 2025 -- Today, GoPro, Inc. (NASDAQ: GPRO) ("GoPro" or "Company") is pleased to announce the appointment of Mick Lopez to GoPro's Board of Directors, effective immediately.

Posted April 9, 2025
Denise Silva.

Ottobrunn, 8 April 2025 – Porsche eBike Performance GmbH continues to bolster its leadership team with the appointments of Denise Silva as Director Product Definition and Thorsten Weppert as Director Corporate Quality.

Posted April 9, 2025
Tickets are on sale now – Space is limited to 200 attendees!

May 20–22, 2025 | Bentonville, AR
 

Posted April 6, 2025

 Gas filled cartridges for tire inflation are common in the Bike industry, in fact, Leland began supplying Genuine Innovations back in the early 1990’s. But things changed and now Leland has taken the reins in the Bike Tire inflation space. 

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