For the Record

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Posted August 5, 2025

Fidlock USA is excited to announce Mateo Marasas as our Business, Technology, and Development Associate. Mateo joined the team earlier this year and has quickly become a driving force behind the systems, technology, and behaviors shaping our inside sales and customer support operations.

Posted August 4, 2025

CHICAGO, IL – Today, the United Food and Commercial Workers (UFCW), the Retail, Wholesale and Department Store Union (RWDSU), and REI Co-op announced progress on several key topics, including an agreement to establish a national bargaining structure to inform store-level collective bargaining agreements for the 11 u

Posted August 1, 2025

Longmont, CO August 1, 2025 - REEB Cycles and Industry Nine are offering limited edition Bronze Project builds available on the award winning SST and STEEZL models for the month of August only.

Posted July 31, 2025

Waterloo, WI – Starting in October 2025, nearly every aluminum bicycle frame from Trek, Electra, and Diamant will be made with aluminum that is sourced from facilities powered by renewable energy, incorporates recycled material, or both.

Posted July 29, 2025

SHENZHEN, China, July 29, 2025 /PRNewswire/ -- As a global leader in folding bicycles, DAHON has always been driven by innovation. Following strong industry recognition after over a year of global exhibitions and media promotion, DAHON officially announces the renaming of its "D-VELO" technology to DAHON-V.

Posted July 28, 2025

Newly unified entity strengthens commitment to iconic cycling brands in the U.S. market

Posted July 28, 2025

Chapel Hill, NC — 7/24/2025 – Biketube Brand, a trusted provider of premium TPU and Butyl inner tubes for cyclists, is excited to announce the launch of its brand-new B2B website.

Posted July 28, 2025

PARK CITY, Utah — Backcountry, the leading premium specialty retailer of outdoor gear and apparel, is welcoming local Utah retailer Level Nine Sports to its family of brands.

Posted July 28, 2025

Chicago, IL – The National Bicycle Dealers Association (NBDA) is thrilled to announce the first Women in the Bicycle Industry (WIBI) In-Person Gathering, taking place Saturday, September 20, 2025, in Chicago, IL.

Posted July 28, 2025

We are thrilled to announce that Terry Duran has joined Fidlock USA as our new National Sales Manager. With more than 20 years of experience in the cycling and outdoor industries, Terry brings a deep understanding of strategic sales leadership, market development, and team building.

Posted July 25, 2025

Morgan Hill, CA - July 28th, 2025 – The 2025 Outride Research Summit will bring together educators, non-profits, researchers, and the public to explore the vital role of cycling in supporting our social, emotional, and cognitive health and the programs that put this work into action.

Posted July 18, 2025
Madison, WI – July 18, 2025 – Planet Bike has awarded over $28,000 in grants and product to fifteen non-profit organizations across the U.S.
Posted July 17, 2025

PeopleForBikes tracked more than 800 bills nationwide, making 2025 the busiest year for bike-related legislation in history.

Posted July 16, 2025

Association to Host VIP Industry Event and Expo Presence, Setting Foundation for 2026 NBDA Retailer Summit Canada

Posted July 15, 2025

Trey Richardson, a self-proclaimed ‘Industry Rat’ is a familiar face to many on the retail, supply, media, and non-profit sides of the Bicycle Industry.

Posted July 11, 2025

Mühltal, 11.07.2025: Riese & Müller is now offering special textile repair kits as a sustainable repair solution for covers, seats and bags.

Posted July 10, 2025

Reid Bikes are thrilled to announce our return to the Canadian market in 2026, and we couldn't be more excited to do so through an exclusive distribution partnership with A1 Sport.

Posted July 8, 2025

6,000+ people are expected to ride STP 2025 on July 12-13.

Largest number of riders since 2019 attributed to influencer marketing, community partnerships, and 5-Pack coupon code registrations.

Posted July 8, 2025

KALAMAZOO, Mich. – Open Roads Bike Program will officially begin operations at its new home, 914 E. Vine Street, with a grand opening on Thursday, July 17.

Posted July 7, 2025

Memphis, TN – July 1, 2025 – Victory Bicycle Studio is proud to announce its new role as the exclusive U.S. online retailer for Lee Cougan Bicycles, marking the brand's exciting return to the American market.

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