BRAIN Staff
All articles by BRAIN Staff
July 16, 2015
WILTON, Conn. (BRAIN) — GT is celebrating the 25th anniversary of its Zaskar hardtal mountain bike with a new carbon frame 27.5-inch wheel version offered in four bike models.
Posted in New Products
July 16, 2015
MIAMI (BRAIN) — J&B Importers is now distributing Prologo saddles. Prologo reps have been on the road with J&B outside salesmen to visit retailers since April's Sea Otter Classic.
Posted in Industry News
July 16, 2015
IRVINE, Calif. (BRAIN) — D6 Sports, Inc., the parent company of Hang Ten (a bike and surf/skate brand) and Airwalk (a skate and bike shoe brand), has been sold to PTX Performance Products USA LLC.
Posted in Industry News
July 16, 2015
MADRID (BRAIN) — Chris Tarlton has joined Rotor Bike Components as general marketing manager, overseeing development of the brand's image worldwide.
Posted in International
July 16, 2015
CARLSBAD, Calif. (BRAIN) — Industry veteran Tim Jackson has joined Lift Creative Studios to handle marketing strategy and communications in the firm's bicycle division.
Jackson is best known for his long-term stint as brand manager at Masi Bicycles.
Posted in Industry News
July 16, 2015
CARLSBAD, Calif. (BRAIN) — Mountain bike clothing brand Zoic is introducing its first shoee, a flat pedal design developed with the skateboarding brand Osiris Shoes.
The Zoic Prophet shoe will be offered in three versions, all retailing for $85. They will ship next February.
Posted in New Products
July 16, 2015
TEMPE, Ariz. (BRAIN) — Fixie and singlespeed brand State Bicycle Co. has rolled out a three-tier system for its dealer network, offering enhanced benefits to key retail accounts.
Posted in Retail News
July 15, 2015
WASHINGTON (BRAIN) — Specialized is working with the U.S. Consumer Product Safety Commission and Canadian consumer safety officials to recall about 6,500 pedal axle extenders, used for bike fits.
Posted in Recalls
July 15, 2015
The new shoes, available this fall, span six bike-shoe categories.
IRVINE, Calif. (BRAIN) — Shimano this week announced details on 18 new bike shoes, across six different shoe categories.
Posted in Product/Tech
July 15, 2015
MINNEAPOLIS (BRAIN) — The trainer brand Kinetic has retained Adventure Advertising to guide its brand positioning and strategy. The agency will also take the lead on Kinetic's creative development and media planning.
Posted in Industry News
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