Announcements

Selle Italia North America Adds Sales Reps in Key Territories, Launches New B2B Website and Supports OEMs with Quick-Ship Inventory

BOULDER, COLO. (September 25, 2024) — One year after launching, PeopleForBikes, a national bicycle advocacy organization and the U.S. bicycle industry's trade association, is proud to share progress from its Great Bike Infrastructure Project (GBIP).

ZyroFisher are pleased to announce an exclusive distribution partnership with Leatt, the renowned high performance protective MTB gear and apparel brand. This new partnership will see ZyroFisher distribute Leatt in the UK & Ireland.

Irvine, CA - September 20, 2024 - The National Bicycle Dealers Association (NBDA) is excited to announce the election of three dynamic leaders to its Board of Directors: Shirley Gonzalos of Pedal the Peaks, Chelsea Kulp of

It's time! Applications are now open for the 2025 PBE x SRAM Inclusivity Scholarship for Framebuilders. In 2019, the Philly Bike Expo announced a new framebuilder scholarship program.

September 13, 2024 – The National Bicycle Dealers Association (NBDA) is proud to announce the release of its highly anticipated 2024 Cost of Doing Business Study, a comprehensive report that provides an in-depth look at the financial and operational data from hundreds of specialty bicycle retailers across North Amer

North America's Largest B2B Gathering of the Bicycle Industry

Parlee's new ownership and business model is leading to new dealers in the U.S. and abroad, as well as shorter lead times and improved global logistics.

Gocycle Goes All In On Crowdsourcing To Reboot And Rollout Expanded Model Range
 
    Kjellberg joins Twiceme from Mips and is Tasked to Lead Marketing Efforts and Accelerate Twiceme’s Global Expansion.

    STOCKHOLM, Sweden — September 9, 2024 — Twiceme Technology, a Swedish company dedicated to revolutionizing safety solutions, today announced the hiring of Fredrik Kjellberg as the company's first Chief Marketing Officer (CMO).

    Carson, CA – All Clubs LA is excited to announce its collaboration with the VELO Sports Center to present the highly anticipated fourth annual All Clubs Gala Weekend, scheduled for January 30 to February 2, 2025.

    The bicycle brand CHAPTER2 partnership with BikeInsure brings affordable bicycle insurance to our United States cycling community.

    Bentonville, AR. – September 9, 2024 – CHAPTER2, the boutique bike brand of New Zealand, has selected BikeInsure as the company's Official USA Bicycle Insurance partner.

    Manufacturers of E-Mobility Systems, Lithium-Ion Batteries Enhance Product Surveillance, Increase Consumer Safety

    (London, Wednesday 4th September 2024) – Wahoo Fitness, the leading fitness technology company for endurance athletes, announces an exciting new initiative - as part of its developing Zwift partnership.

    August 30, 2024 – Irvine, CA – The National Bicycle Dealers Association (NBDA) is excited to announce the return of its highly anticipated P2 Workshops at the 2025 CABDA East and Midwest shows.

    New office led by Diana Seung will serve as a hub for collaboration, providing marketing intelligence to customers and strategic partners. 

    Selle Royal USA is excited to announce a significant update to its marketplace and MAP policies in NAM, which aims to enhance the integrity and market positioning of its esteemed brands.

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