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PeopleForBikes Launches Comprehensive Trade and Tariff Resource Hub to Support the Bike Industry

Published May 14, 2025

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As trade and tariff challenges continue to disrupt the U.S. bicycle industry, PeopleForBikes launched a new Trade and Tariff Resource Hub, a centralized platform designed to equip members with the tools, insights, and business intelligence to stay informed and take action.

Access the Trade and Tariff Resource Hub Here

The hub consolidates PeopleForBikes’ extensive trade and tariff resources in one location, helping brands, retailers, and suppliers navigate an increasingly complex policy landscape.

“Our team is working tirelessly to keep the industry informed and help businesses navigate the ongoing trade uncertainty,” said Jenn Dice, president and CEO of PeopleForBikes. “The new Trade and Tariff Resource Hub simplifies a complex and evolving landscape, offering tools to understand current policies, connect with our staff for support, share your business’s economic story with congressional representatives, and access a comprehensive library of resources.”

The Trade and Tariff Resource Hub features valuable content including:

Resources to Take Immediate Action

Businesses can download customizable templates to contact their members of Congress, sign onto PeopleForBikes’ letter to President Trump requesting tariff relief, and access a library of webinars and presentations on how to engage with federal lawmakers.

> If your business is interested in signing on in support of PeopleForBikes’ letter to President Trump, please contact Dr. Ash Lovell at ash@peopleforbikes.org.

News + Data to Stay Informed

The hub features the latest trade updates, policy memos, and insider analyses, helping industry members understand how new developments affect their business.

> If your staff team is not in the PeopleForBikes industry database or not receiving our breaking news emails, please contact Mimi Ault at mimi@peopleforbikes.org to get your employees signed up today. 

Coming Together to Fight Tariffs 

Through opportunities like executive fly-ins, engagement on industry committees, and building coalitions, PeopleForBikes is uniting the bike businesses to strengthen the collective voice and influence of the bike industry in Washington, D.C.

> Businesses interested in accessing these resources or getting involved in advocacy efforts can visit membership.peopleforbikes.org/coalition/tariff-resources. To join our Washington, DC fly-in June 11-12 contact Dr. Ash Lovell at ash@peopleforbikes.org.

About PeopleForBikes

PeopleForBikes is a national bicycle advocacy nonprofit and the U.S. bicycle industry’s trade association representing more than 340 bicycle industry supplier members and nearly 1.4 million individual supporters. Through our three areas of influence — infrastructure, policy, and participation — we accelerate the construction of safe, fun, and connected places to bike, advance pro-bike and pro-bike-business legislation; and reduce barriers to welcome more people to the joys of riding a bike. Our goal: become the best place in the world to ride a bike. Join us at peopleforbikes.org and donate to support our work.