News
MADRID (BRAIN) — Rotor Bike Components has entered a new partnership with the Spanish private equity firm ProA Capital. The company said the agreement with ProA will "consolidate investment and provide growth capital for Rotor's ambitious business plan.
MARINA, Calif. (BRAIN) — Light maker Light & Motion is refreshing its look across its website and packaging as the company completes it move into a new manufacturing and headquarters building.
EUGENE, Ore. (BRAIN) — Wheel maker Rolf Prima has signed with Paragon Technologies to distribute the brand in South Africa and Namibia and handle all business in the region.
BEAVERTON, Ore. (BRAIN) — Rack maker Yakima says Costco Wholesale is not authorized to sell its products, despite two Yakima items appearing at its stores recently. The company said it's committed to selling only through its authorized dealers.
FORT MADISON, Iowa (BRAIN) — When Slipstream Cycling owner Mike Winnike began serving smoothies to customers in his shop, he had no idea how far the food side of his business would ultimately take him.
TORONTO (BRAIN) — The Bicycle Trade Association of Canada has retired its BTAC brand and renamed itself the Canadian Independent Bicycle Retailers' Association, CIBRA.
SCOTTS VALLEY, Calif. (BRAIN) — Easton Cycling raised $45,000 for charity with the raffle of five handmade road bikes equipped with Easton components and wheels.
DALLAS (BRAIN) — Hans Johnsen Company's new 2014 catalog is now arriving in dealers' stores and is available on the distributor's website.
The new catalog has added hundreds of new products. New suppliers include BKOOL, Burley, Clement, Fyxation, Sigma, Skratch Labs and WD-40 Bike.
LAGUNA NIGUEL, Calif. (BRAIN) — Lifeboat Events said its sixth annual PressCamp Summer event has reached its participating manufacturer capacity count of 25.
NEWBURY PARK, Calif. (BRAIN) — Giant USA is targeting new, entry level bike consumers with a new campaign that includes lower retail prices on 30 models of bikes starting March 31.
FAIRFAX, Calif. (BRAIN) — Osmo Nutrition has been named the new official hydration sponsor of next month's Sea Otter Classic in Monterey, Calif. Osmo will be served exclusively at all feed zones on course and be offered onsite to athletes and attendants.
SEATTLE (BRAIN) — Specialty outdoor retailer and member co-op REI has reported record annual sales of $2 billion for 2013. According to its year-end earnings statement, the company's sales were up 5.9 percent from $1.9 billion in 2012.
PARK CITY, Utah (BRAIN) – Online retailer Backcountry.com is launching its first pro mountain bike team. The four-person squad will race in cross-country and stage races across North America this year. The team also expects to compete at the Mongolian Bike Challenge.
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