OLNEY, Ill. (BRAIN) — Vredestein tires are now being distributed by QBP, J&B and Action Bicycle, as well as its previous distributors, BTI and Magura Direct. Magura is the tire brand's North American representative.
Tony Ballantine, Magura Direct's national sales manager, said, "We've been distributing Vredestein for a couple years and have concluded that selling Vredestein through wholesale distribution is now the best option to expand the brand."
Vredestein is based in the Netherlands. The company recently introduced the Fortezza Senso road tire line, which replaces the Fortezza Tricomp line. The Fortezza Senso comes in three sizes (23, 25, and 28c), several colors, and weighs 225 grams in the 23c size. It retails for $75.