News
PITLOCHRY, Scotland (BRAIN) — Under uncharacteristically clear blue skies, Giant unveiled its all new range of Defy road bikes to editors who attended the 2015 on-road media event set in the Scotland Highlands last week.
MILL VALLEY, Calif. (BRAIN) — Alienation BMX products are now being distributed in France and neighboring regions by Frenchys Distribution.
HAVERHILL, Mass. (BRAIN) — Mavic has worked with six custom builders to produce special bikes commemeorating the French company's 125th anniversary.
BLOOMINGTON, Minn. (BRAIN) — Fizik is offering a special version of its VSX road saddles in a limited run that is available only through QBP — not the brand's joint venture distribution group, Highway Two.
SANTA FE, N.M. (BRAIN) — Bicycle Technologies International is now distributing Thule products. The Santa Fe-based distributor said its first Thule shipment recently arrived in its warehouse.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — To meet demand for booth space at the upcoming Interbike International Expo, show organizers have added a new ballroom for exhibitors on the lower level of the Mandalay Bay Convention Center.
IRVINE, Calif. (BRAIN) — Shimano is targeting trail riders and enduro competitors with a new line of shoes and a pack announced Thursday.
SEATTLE (BRAIN) — Nuun is now sponsoring Team Novo Nordisk, a global team of diabetic cyclists, triathletes and runners, spearheaded by the world's first all-diabetes professional cycling team.
A look at retailers' legal obligations regarding recalled products.
BROOKLYN, New York (BRAIN) — Levi's is opening up pop-up bike commuter gathering places in three cities this summer: Brooklyn, New York; Los Angeles; and London.
SANTA FE, N.M. (BRAIN) — A lucky bike shop employee and friend will win entries into California's sold-out Downieville Classic All-Mountain race, thanks to a contest being run by BTI and VP Components.
OSAKA, Japan (BRAIN) — Shimano is looking to help bike manufacturers streamline the use of disc brakes on road bikes by introducing a new, more direct mounting standard.
SAN FRANCISCO (BRAIN) — The distributor Rumbleship is working with Apogee Wheels on a custom wheel program. Rumbleship is a distribution platform that facilitates bulk orders and drop shipping from suppliers to retailers.
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