News

Posted September 17, 2018
The San Diego brand launched its latest Peter Sagan editions of its sunglasses just before the Tour de France this summer.

SAN DIEGO (BRAIN) — This summer 100% released its latest Peter Sagan special edition sunglasses — the brand has worked with the ProTour superstar since December 2016 — just before the opening stage of the Tour de France.

Posted September 17, 2018

LAGUNA HILLS, Calif. (BRAIN) — For the sixth consecutive year, the NBDA has conducted a program that identifies and honors the most progressive bicycle stores in North America.

Posted September 17, 2018

KILLINGTON, Vt. (BRAIN) — Beyond merely promoting the Italian bike brand, Bianchi's new U.S. women's ambassador program is designed to get more people into the sport — and into bike shops.

Posted September 14, 2018

BELLINGHAM, Wash. (BRAIN) — Jack DeVries, a veteran Bellingham retailer and collector of all things bicycling, died Tuesday, Sept. 11. He was 83.

A onetime bicycle newspaper delivery boy, DeVries began his career in the bike industry working for Times Bicycle Shop in Bellingham in 1950 at age 16. In 1969, he opened his own shop in town, Jack’s Bicycle Center. The shop moved to its current location in 1995.

Posted September 14, 2018
The founders, left to right: Hap Seliga, Dave Weagle and Jason Schiers

SALT LAKE CITY (BRAIN) — Bicycle industry veterans Dave Weagle, Jason Schiers and Hap Seliga have launched a new company, Trust Performance. Although the company already has 15 employees and headquarters in Salt Lake City, it is not ready to announce details of its upcoming product line.

Posted September 14, 2018
Bravo will relaunch its SixSixOne brand at Interbike.

SAN DIEGO (BRAIN) — Former Interbike show director Pat Hus has joined Bravo Sports Corp. as senior vice president of Bravo's specialty bike division. Hus will oversee Nutcase Helmets, SixSixOne and Pro-Tec bike.

Posted September 14, 2018
‘Powered by Beeline’ is offered for a monthly fee to any dealer (no Beeline van required). Think of it as OpenTable for bike shops, the company says.
How scheduling will be displayed on a retailer's website.

SIMI VALLEY, Calif. (BRAIN) — In a play to make it more affordable for bike shops to expand into mobile service and repair and to help them fulfill online purchases, Accell North America is making the software previously used by its Beeline franchisees available to any brick-and-mortar dealer.

Posted September 13, 2018
Allite's parent, UWHK Ltd., also owns Huffy Bicycles and recently built a factory in China to manufacture the alloys, which are said to be light, recyclable and less expensive than carbon.
Allite's new Super Magnesium is lightweight, recyclable and less expensive than carbon.

DAYTON, Ohio (BRAIN) — Allite Inc., a new materials sciences company that manufactures metal alloys, has announced that its proprietary Super Magnesium alloy is now available to the cycling industry.

Posted September 13, 2018
Settlement includes $125,000 to be spent to improve cycling safety in Philadelphia in the name of Emily Fredricks.

PHILADELPHIA (BRAIN) — The family of 24-year-old Emily Fredricks, who died after being struck by a privately owned trash truck as she biked to work last November, has announced a $6.1 million settlement agreement with the truck's owner, Gold Medal Environmental. 

Posted September 12, 2018

TAIPEI, Taiwan (BRAIN) — Mark Peterman, a veteran of Cycling Sports Group and GT Bicycle, has launched a new company in Taiwan that will provide airless tire inserts that replace innertubes.

Posted September 12, 2018

HELSINKI (BRAIN) — Amer Sports, the owner of Mavic, Enve and other brands, has told its shareholders that Anta Sports Products has made a bid to buy Amer.

Posted September 12, 2018
Don DiConstanzo

FOUNTAIN VALLEY, Calif. (BRAIN) — In May, more than a month before the Trump administration proposed a 25 percent tariff on China-made e-bikes, Pedego co-founder and CEO Don DiCostanzo went to Vietnam to look for factories to make e-bikes.

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