News
PHILADELPHIA (BRAIN) — Part of the group that has agreed to purchase the assets of Advanced Sports Enterprises said Tuesday that they are committed to operating ASE's wholesale business, Advanced Sports Inc., and will continue selling ASI's brands including Fuji, Kestrel, SE, Breezer, Tuesday and component brand Oval Concepts.
We in the bike business have been hearing for about 20 years now that consumer-direct internet sales are going to eat everybody’s lunch. Any day now. No, really. It’s totally about to happen. And with respect to equipment sales, it definitely has. Just ask any retailer. But on the bike side of things, it’s a much different story. So let’s talk about how — and why — that works.
GREENSBORO, N.C. (BRAIN) — A group of four companies called the Tiger Group submitted the winning bid to buy the assets of ASE for just over $23 million on Friday. A bankruptcy judge approved the bid; a closing is expected Tuesday.
NEW YORK (BRAIN) — American Media, LLC, best known as publisher of National Enquirer, Us Weekly and Men's Journal, has acquired the media assets comprising TEN: Publishing's Adventure Sports Network (ASN). The American Media Active Lifestyle Group will now include adventure and sports brands including Bike, Powder, Surfer, the Transworld titles, and Snowboarder.
FAYETTEVILLE, Ark. (BRAIN) — The 2022 Cyclo-cross World Championships will be held here, Jan. 29-30, the UCI announced Friday. It will mark the second time the championships have been held in the United States, following an event in Louisville, Kentucky, in 2013.
BERKELEY, Calif. (BRAIN) — After seven years leading the National Interscholastic Cycling Association (NICA), Austin McInerny is stepping down as president.
NORTH HAMPTON, N.H. (BRAIN) — Two retailers who promoted and participated in last month's second annual Bike Shop Day have come up with a new idea: "Fix Your Bike February."
BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, best known for publishing VeloNews, has acquired Bicycle Retailer & Industry News from Emerald Expositions.
BREVARD and HENDERSONVILLE, N.C. (BRAIN) — Sycamore Cycles is expanding into a neighboring space at its flagship store in the mountain bike destination of Brevard, North Carolina, and will relocate its second store, 22 miles east in downtown Hendersonville, to a larger space in a revitalized historic neighborhood.

DURANGO, Colo. (BRAIN) — Underground Bike Works, the mountain bike brand launched into the market last year by Yeti Cycles co-founder John Parker, has closed following the death of a key investor last summer. Parker said he is seeking new investment to reopen the company.
As 2019 began, I was sitting in front of my computer contemplating the last 62 years that I have spent in the American bicycle business.

BOULDER, Colo. (BRAIN) — Full-year numbers from the Bicycle Product Suppliers Association show a slight uptick in the overall value of bikes sold last year, but a significant decline in the numbers of bikes sold.
NEW YORK (BRAIN) — Folding bike, e-bike and scooter shop NYCeWheels has permanently closed its storefront but is still operating online, according to its website. Numerous attempts by BRAIN to reach store representatives for comment on the closure were unsuccessful.