News

ARLINGTON, VA (BRAIN)—The new operators of the Conte’s franchise have finalized the Freshbikes name for six Conte’s stores and will transition to the new brand by August 2012.
“Google ‘moon hoax,’ ‘cause if people believe he had a motorized bike they may as well know the truth about the moon landing.”

NEWBURY PARK, CA (BRAIN)—Giant Bicycles founder King Liu is set to embark on his latest cycling journey, “Green World on Wheels,” June 14-19 in The Netherlands. Over a six-day period, King will complete a 500km ride (310 miles) through the nation described as a “cycling paradise.”
FORT COLLINS, CO (BRAIN)—Cantitoe Road has hired industry veteran John Bradley as its director of sales. Bradley will develop Cantitoe Road’s sales and dealer network.
BY JASON NORMAN
DENVER, CO—Ken Gart’s formula for turning around Colorado’s Bicycle Village stores nine years ago was simple.
BY JASON NORMAN
CHICAGO, IL—Doing more with less. That was the strategy of several bike companies, many of which trimmed workers the past two years as they cut costs to align with a decline in sales.
WASHINGTON, D.C. (BRAIN)—BRAIN editors and sponsors expect to brave a couple of showers and possible thunderstorms today when they set out by bike to learn how retailers in the nation’s capital have fared this season as part of the magazine’s latest Dealer Tour.
WHISTLER, British Columbia (BRAIN)—Kokanee Crankworx, in its seventh year, is Whistler's largest summer festival—and for mountain bikers of all ages and competitive backgrounds event registration is now officially open.
JEFFERSON CITY, MO (BRAIN)—Organizers of the Tour of Missouri have canceled this summer's bicycle race after state tourism officials declined to help fund it, according to The Associated Press.
WASHINGTON, D.C. (BRAIN))—Frame and fork exporters, who ended February 67 percent above the year before, really picked up sales over the first quarter. By the end of March they had almost doubled their shipments over 2009, shipping 316,481 kilos of frames and forks, an increase of 155,890 kilos so far this year.
BRAIN wishes you and yours a happy Memorial Day. Regular news coverage will resume tomorrow.
MONTREAL, Quebec (BRAIN)—Dorel Industries’ CEO Martin Schwartz told company shareholders on Thursday that he expected momentum in the bike business to continue into 2010 buoyed by innovative new products and rebounding consumer confidence.