Industry News
DURANGO, CO (BRAIN) — Communications agency Verde PR & Consulting, which represents many companies in the cycling and outdoors industry, is launching a new events planning and management division called Verde Events.
BOULDER, CO (BRAIN) — Troy had a garage full of bikes, 20 years’ experience wrenching, a daughter getting braces soon—and an itch to try a lightweight carbon 29er hardtail.
BOULDER, CO (BRAIN) — The Outdoor Industry Women’s Coalition will launch its second annual Spring Auction on Thursday.
CARLSBAD, CA (BRAIN) — Michael D. Angel, chief financial officer of eyewear company Spy Inc., is resigning to move back to the Bay Area after two years with the San Diego County-based company.
FAIRFAX, CA (BRAIN) — Osmo Nutrition announced its sponsorship of the Cannondale Pro Cycling team two stages into this year's Amgen Tour of California, which ended Sunday.
MORGAN HILL, CA (BRAIN) — Specialized is offering a limited edition replica frameset to celebrate pro Mark Cavendish's 100th race win.
The $3,750 frame set is expected to be in stores as early as next week, the company said.
TORONTO, Ontario (BRAIN) — KindHuman, a new bike and accessories brand, is taking an unusual approach to the market, offering discounts to community service employees and supporting racing programs for underprivileged youth.
MORGAN HILL, CA (BRAIN) — Representing a significant investment in aerodynamic testing, Specialized this week unveiled its own on-site bicycle-specific wind tunnel, enabling the company to apply aero principles across its full product line.
BOULDER, CO (BRAIN) — Supplier sales remained down through April compared to last year but suppliers regained some ground from the first quarter, according to the BPSA Topline for Cycling RetailTRAK from Leisure Trends Group.
ST. PAUL, MN (BRAIN) — Park Tool announced that it won’t be offering its Tech Summit training seminars for professional mechanics in 2014. The company plans to take a year to evaluate the program and return in 2015.
MANCHESTER, NH (BRAIN) — The Bike Cooperative is working with Channel IQ to offer its supplier partners discounts on MAP monitoring and enforcement, dealer verification, and detection of gray market and counterfeit goods and unauthorized dealers.
BOULDER, CO (BRAIN) — Panache Cyclewear has hired three new independent sales reps who will represent the fast-growing brand in the Mid-Atlantic region, California and the Pacific Northwest.
SAN FRANCISCO, CA (BRAIN) — Chrome Industries and public relations and marketing firm Echos Communications are partnering with members of the urban cycling community to launch the Urban Cycling Hall of Fame (UCHOF).
HIGHLANDS RANCH, CO (BRAIN) — Donnelly Sports, the licensee and manufacturer of Clement tires worldwide, has appointed ProNet Cycling to handle North American distribution and client service functions effective June 1
SAN JUAN CAPISTRANO, CA (BRAIN) — Interbike will host the final race of the 2013 USA CRITS criterium series during the trade expo in Las Vegas this fall. The USA CRITS Finals will be held at the Mandalay Bay Convention Center on the evening of Thursday, Sept. 19.
WASHINGTON, D.C. (BRAIN) — The League of American Bicyclists has announced 17 new Bicycle Friendly Communities (BFC), bringing the total to 259 in 47 states.
HARTFORD, CT (BRAIN) — The state of Connecticut is considering a $3 million loan to help relocate Cannondale Sports Unlimited — the new name for what was formerly known as Dorel's Recreation/Leisure division.
BROOKLYN, NY (BRAIN) — Champion System has hired Kelly Reed as its new public relations and social media director.
MISSOULA, MT (BRAIN) — The Association of State Highway and Transportation Officials (AASHTO) has approved new sections of the U.S. Bicycle Route System in Minnesota, Missouri and Kentucky.
NEWBURY PARK, CA (BRAIN) — Giant sent a note to its retailers last week saying they can continue selling Maestro-equipped mountain bikes without fear of an ongoin
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