For the Record

BRAIN does not edit, endorse, or fact check these press releases. They are posted as a service to our readers and supporters. Contact us to submit a press release or if you find a posting objectionable.
Posted May 14, 2020

BOULDER, COLORADO (May 14, 2020) — The PeopleForBikes Coalition is pleased to welcome Patrick Hogan as bicycle industry research manager. 

Posted May 13, 2020
Many Critical Workers Can Now Receive Discounts On Select Bulls Bikes.
Posted May 12, 2020
Industry Coalition Draws Strength in Numbers.

BOULDER, COLORADO (May 11, 2020) — PeopleForBikes is pleased to report that 60 bike businesses have joined the industry coalition as new members since the organization merged with the Bicycle Product Suppliers Association (BPSA) in 2019. These new additions were not previously members of either PFB or BPSA.

Posted May 12, 2020

Additional 10% of carbon offsets will go to environmental projects determined by fan votes

Posted May 12, 2020


More than a year in the making, the Multi-Channel Marketing Academy debuts at a pivotal time for specialty brands navigating COVID-19.

Posted May 11, 2020
The Stan's Refresh Available to Stream or Download Now.

BIG FLATS, NY (May 11, 2020) - Stan's NoTubes is proud to introduce The Stan's Refresh, a weekly podcast covering all topics related to bikes and bike racing. Hosts Kenny Wehn and Adam Snyder interview athletes, mechanics, team managers, and industry insiders about bike news, rumors, and races from the past week.

Posted May 11, 2020

SRAM quality control engineer Dave Schweikert has established a reputation for extreme bike rides, and all for good causes. In 2017 he rode solo across the US. In 2019 he circled a single roundabout for 24 hours, covering 376.4 miles.

Posted May 10, 2020

Longmont, Colo. (BRAIN) — Based in Colorado since 1994, Polar Bottle - the originator of the first reusable, insulated and BPA-free sport water bottle – was acquired by HydraPak in late 2018.

Posted May 8, 2020

EUGENE, OR – Burley and PeopleForBikes have teamed up to encourage bicycle transportation as a viable alternative form of commuting with the launch of a limited edition Travoy.

Posted May 8, 2020

Boulder-based e-commerce brand offers to buy unsold product inventory from retailers, offers new trade-in benefit to outdoor industry employees

Posted May 8, 2020

Advocates list four recommendations for improving mobility in cities

Posted May 7, 2020

EMERYVILLE, CA - May 7, 2020 – Clif Bar & Company today announced that Sally Grimes has been named the company's new Chief Executive Officer, effective June 1, 2020. Grimes joins Clif Bar at a pivotal time as the long-time category leader is poised for the next stage of growth.

Posted May 7, 2020
Matching Grants Awarded in the Areas of Youth Cycling, Trail Projects, and Youth Rider Development.

The Outride Fund mission is to empower local communities to launch a variety of youth cycling initiatives nationwide. Just announced are the latest round of matching grants for the fall 2019 and spring 2020 cycle.

Posted May 6, 2020
Nominate a frontline worker to win an Alta brand bicycle

KENT, Wash., May 6, 2020 — Alta Cycling Group, a premier cycling company, is proud to launch the Real Heroes Bike Month Giveaway to celebrate and give back to workers on the frontlines of the COVID-19 crisis.

Posted April 30, 2020
Citi and Mastercard commit $1 million to provide 1-year Citi Bike memberships to critical workers.

Today, Lyft is furthering its commitment to those serving our communities against COVID-19 with a $1 million commitment from Citi and Mastercard to provide more critical workers with free Citi Bike access.

Posted April 30, 2020

Introducing their newest family member: The Dash

 

Posted April 30, 2020

April 28, 2020 - ROUVY, in the joint effort with Saris to help the badly affected Italian regions, reports the result of 14K Euro for the Veneto region. 

Posted April 30, 2020

Profit Sharing to "Support Our Shops"

Posted April 29, 2020

A MESSAGE FROM ORBEA

To all our retail partners and to all IBDs forging ahead in uncertain times -

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