Eurobike
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FRIEDRICHSHAFEN, Germany (BRAIN) — At Eurobike, Wahoo Fitness is demonstrating a new device that raises or lowers the front end of a bike on its newest KICKR trainers to simulate climbing or descending when used with software like Zwift.
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FRIEDRICHSHAFEN, Germany (BRAIN) — Bianchi launched its "Bianchi for Scuderia Ferrari" project on Wednesday at Eurobike. The collaboration between the two Italian brands initially includes a new road model model, SF01 and the Triathlon Concept bike, which features disc brakes.
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FRIEDRICHSHAFEN, Germany (BRAIN) — Pirelli, which returned to the cycling market this year with a small line of road racing tires, announced an expanded lineup at Eurobike, with a new e-bike tire and a line of clothing developed with Castelli.
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SCHWEINFURT, Germany (BRAIN) — Marcus Schneider has been appointed SRAM's director of business development for e-MTB and e-mobility. The new role will focus on identifying opportunities in the e-bike market, defining strategic goals, and establishing and developing key customer relationships.
![The new El Chulo colorway for the eeBrake.](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/eeBrake_ElChulo.jpg?itok=xSyOgbC1)
FRIEDRICHSHAFEN, Germany (BRAIN) — Cane Creek Cycling Components is releasing three new products at this year's Eurobike show: a coil-sprung version of the company's HELM suspension fork; a special El Chulo edition of its eeBrakes caliper road brakes; and the Slamset headset for riders seeking a low stem position.
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FRIEDRICHSHAFEN, Germany (BRAIN) — Donnelly Sports LLC, which has been licensing the Clément name from Pirelli, is ending its use of the trademark with the Italian tire brand. Donnelly Sports' owner, Donn Kellogg, will launch the tires and wheels under the Donnelly Cycling brand name this fall.
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FRIEDRICHSHAFEN, Germany (BRAIN) — Shimano's PRO brand is showing a new three-spoke front wheel and several new saddle models at Eurobike this week.
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FRIEDRICHSHAFEN, Germany (BRAIN) — At Eurobike, MIPS will introduce two new platforms for its Brain Protection System that the company said will "drastically increase the compatible helmet types and models." Both new platforms expand on the MIPS low-friction layer system.
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FRIEDRICHSHAFEN, Germany (BRAIN) — At Eurobike, Garmin will introduce a redesigned Vector power meter pedal and launch a new Edge 1030 GPS head unit for cycling.
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FRIEDRICHSHAFEN, Germany (BRAIN) — At Eurobike, Stages Cycling has introduced its first power meter that directly measures power from each crank arm. The company's previous meters were left-arm only.
FRIEDRICHSHAFEN, Germany (BRAIN) — The owners of the Eurobike trade show are forming a platform, or club, of bike bloggers. The Wrider's Club is intended to provide a central home for bike blogs and to increase the communication and trust between bloggers and the industry.
FRIEDRICHSHAFEN, Germany (BRAIN) — Organizers of the Eurobike show have decided the 2018 event — which will its first in the new time frame of early July — will be a three-day event, with no consumer day.
The 2018 event will be Sunday, July 8, through Tuesday, July 10.
TAICHUNG, Taiwan (BRAIN) — Just a week after Eurobike announced plans to move its show from late August to early July in 2018 the organizers of Taipei's Cycle Show announced an even larger calendar shift: from its current dates in March to late October.