Announcements
Denver, COLORADO - April 20th, 2021 - Reddiyo announces the release of the Reddiyo training platform, available as a mobile app that provides cyclists with a comprehensive, yet simplified, way of training using custom dynamic training plans that adapt based on rider-provided data.
Each year, the world's oldest independent design organization, Hannover-based iF International Forum Design GmbH, selects the best candidates for the global competition iF Design Award. This year, Thule is awarded the iF Design Award for two products: Thule TopRide and Thule RoundTrip Bike Duffel.
Montreal – NRG Enterprises, a division of Raymond Lanctôt, Ltd. has signed a multi‐year agreement to distribute Goodyear Bicycle Tires in Canada. NRG/Lanctôt will take over distribution on April 1, 2021. Sales representatives will have samples, catalogs, and pricelists in the coming days.
Durango, CO (April 12, 2021) - Tailwind Nutrition, the sports nutrition brand whose headquarters and manufacturing are based in Durango, Colorado announces its new partnership with Outride, a non-profit organization aimed at breaking down barriers so that all children have access to bicycles and a safe place to ride
Brownsville, Vt. (FOR IMMEDIATE RELEASE) – Following Vermont Governor Phil Scott's announcement that large events can be held during summer 2021, Mountain Flyer Magazine and Ascutney Trails are excited to announce FLOW STATE, the Vermont Mountain Bike Festival, July 30-August 1, 2021.
Cane Creek Cycling Components is proud to announce the “HELMyeah IMBA Sweepstakes”!
Hyper Joins Series as Presenting Sponsor for Ten Digital Competitions, Six LIVE Events, and a National Championships
BikeCo LLC is proud to announce that it has been named to The Philadelphia Inquirer's Top Workplaces rankings for 2021.
Outride is excited to announce the Outride Together Campaign. A national, year-long campaign calling on the cycling community at large to join them in generating more miles, more riders, better health, and stronger communities.
SRAM announces the opening of its newest Technical Service Center in North Vancouver, Canada. The new location will provide Canadian dealers direct SRAM, RockShox, Zipp, Quarq technical service, paid service, and warranty processing.
BIEA ethos to grow, diversify and build stronger UX for retailers
SRAM is announcing the creation of its new Field Guide Team with responsibilities targeted at the broader cycling community in addition to a continued core focus on the IBD retail relationships.
Preem introduces Preem TV to inspire a new community of bike riders of all levels, interests, and abilities with weekly content streams and wide-ranging stories
Virginia Beach, Virginia — Virginia-based east coast retailer Conte's Bicycle Group, LLC is pleased to announce its first entry into the Charlotte, North Carolina market by the opening of its 15th store, at 9815 Rea Road.
After 25 years, Ralph Wiegmann hands over the management of iF International Forum Design GmbH to Uwe Cremering on 1 June 2021
(Lincoln, Nebraska, April 6, 2021) - Custom apparel company Champion System USA (www. champ-sys.com) is moving to four-day workweeks for the well-being of their staff and company growth.
VENTURA (ZEITBIKE) — ZEITBIKE is now distributing bicycle accessories from Sigma Sport, who is the leading European brand in sports and technology field from as early as 1980s. In 1982, Sigma made history by launching the first ever bike computer.
6 April, 2021 – Bath, UK: SHIFT Active Media, the award-winning international cycling marketing agency, is pleased to welcome Tom Foy to its team in the newly-created Head of PR role.
LONDON, ENGLAND: The Professional Triathletes Organisation (PTO) today announced that it has appointed Weber Shandwick, one of the world's leading global communications and marketing solutions agencies, to provide global communications support alongside promotion of the upcoming PTO flagship event – the