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Kenda Launches IBD Sales Incentive Program with Best Payment Solutions

Published February 14, 2023

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Kenda Tire, one of the largest tire brands in the world, is offering direct incentives to shop employees for selling Kenda Tires.

The Kenda Advanced Sales Reward (ASR) Program will reward registered participants via reloadable Visa Rewards cards whenever they sell Kenda tires. Once enrolled in the free program, shop employees need only to upload a copy of the sales receipt that includes an eligible tire to the Kenda ASR Program portal. Once their claim is validated, funds are added to their card automatically.

“We’re excited to build a closer relationship with our IBD partners and reward them for supporting Kenda,” Matt Boissy, Director of Bicycle at Kenda Tire, said. “We’ve recently introduced several new state-of-the-art tire models and the Kenda ASR program will help keep the Kenda brand top-of-mind when shop sales staff interact with their own customers,” Boissy said.

A total of 33 models of Kenda road, mountain, gravel, BMX and E-bike tires are included in the program with incentive values ranging from $3.25 up to $5 per tire depending on model. The program allows Kenda to add new models and create new incentives or bonuses at any time.

“Considering the average shop can regularly sell 30 tires a week, a Kenda ASR participant could make an additional $600 in incentive reward payments per month,” Boissy added.

All aspects of the program, including participant website, admin portal, payment process, daily operation and customer service and support is handled by rebate and incentive program specialists Best Payment Solutions, a B2B software agency and member with a background in the solar industry.

“We’re excited to bring this program to life for Kenda,” said Best Payment Solutions VP of Marketing and bike industry veteran Sean Coffey. “Shop employees are stretched thin and programs like Kenda ASR have a proven track record for breaking through the chatter to increase sell-through and drive sales overall,” Coffey said.

The Kenda ASR Program is open for enrollment now at and available for all US-authorized IBD’s carrying Kenda tires.

About Kenda Tire - Founded in 1962, Kenda is a global leader in tire development and manufacturing. With over 12,000 employees and factories worldwide, Kenda continues to expand product offerings in the automotive, bicycle, powersports, trailer/specialty, and wheelchair markets. Kenda takes pride in operating under the core values of honesty, innovation, quality, and customer service to provide the highest level of products and services to customers across the globe. For more information, please visit

About Best Payment Solutions - Best Payment Solutions helps businesses create their brand presence through successful loyalty solutions that achieve their goals. Their process empowers your brand and outfits your business with the incentive tools needed to succeed. The Best Payment Solutions team is composed of industry experts who have an extensive background and skills ranging from strategic incentive program development, web designers, project management professionals (PMP), and tactical specialists.

Card / Virtual card is issued by Pathward, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc. No cash access or recurring payments. Cards can be used everywhere Visa debit cards are accepted. Virtual cards can be used everywhere Visa debit cards are accepted online, or phone/mail orders. Card/Virtual card valid for up to 6/24 months; unused funds will forfeit after the valid thru date. Terms and conditions apply.

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