Sea Otter Classic

Posted March 10, 2020

MONTEREY, Calif. (BRAIN) — The 2020 Sea Otter Classic will be held here the first weekend in October, organizers announced Tuesday. The event had originally been scheduled for April but was postponed due to COVID-19 concerns. 

Posted March 5, 2020
Crowds at the 2019 Sea Otter expo.

Many look to digital options as real-world marketing opportunities shift beneath their feet.

Posted March 5, 2020

MONTEREY, Calif. (BRAIN) — Organizers of the Sea Otter Classic, scheduled for next month here, announced Thursday that they are postponing the event to an undetermined date because of the ongoing COVID-19 outbreak.

Posted March 4, 2020
Kersten at a 2020 CABDA Midwest party.

CHICAGO (BRAIN) — Organizers of next week's CABDA East trade show say the event will be held as scheduled with some new precautions because of the COVID-19 outbreak.

The event will be held at the Meadowlands convention center in Secaucus, New Jersey.

Posted March 3, 2020
REI's flagship Seattle location.

KENT, Wash. (BRAIN) — Two REI Co-op office employees possibly were exposed to the COVID-19 virus on Monday, and the outdoor giant, based in Seattle, closed three office campuses for deep cleaning. 

Posted March 3, 2020

BRAIN speaks with suppliers, retailers and others from across the industry and around the world.

Posted March 3, 2020
Photo by Daniel van den Berg on Unsplash

BOULDER, Colo. (BRAIN) — The scale of the COVID-19 outbreak extends from the individual to the global, across medical, political, and economic spheres. The bicycle industry has its own specific concerns within the developing crisis. 

Posted March 3, 2020

MONTEREY, Calif. (BRAIN) — Organizers of next month's Sea Otter Classic bike festival said Tuesday they are keeping a close eye on the COVID-19 virus outbreak and will make an announcement about the event in the next few days.

Posted March 3, 2020

DALLAS (BRAIN) — Organizers of the North American Handmade Bicycle Show, originally scheduled for later this month in Dallas, have postponed the show to late August because of concerns about the COVID-19 virus outbreak. 

Posted March 2, 2020
Bafang organized the delivery of protective suits, masks and goggles.

SUZHOU, China (BRAIN) — E-bike component manufacturer Bafang Electric Co. said it has resumed operations following the outbreak of the COVID-19 virus.

After Bafang was included in a first-level alert status for the past month, the Jiangsu Provincial Government reduced the threat level on Feb. 24.

Posted February 24, 2020

BOULDER, Colo. (BRAIN) — It's that time of year again and we're looking for your Sea Otter news and events.

Posted April 16, 2019

While much of the bike world was getting amped about Sea Otter product launches, industry leaders got together to talk big picture at the Bicycle Leadership Conference in Monterey.

Posted April 3, 2019

MONTEREY, Calif. (BRAIN) — Fazua, a German brand that makes a lightweight e-bike motor often used on road and gravel bikes, will appear at the Sea Otter Classic expo this month as it begins a push into the U.S. market. The company's motors are currently not officially available in the U.S.

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