News
SAN JUAN CAPISTRANO, CA (BRAIN)—Continuing to serve more than 3,700 international visitors, Interbike renewed its ongoing international partnership with Uwe Weissflog, head of inMotion mar.com.
BURLINGTON, MA (BRAIN)—After tracking steady annual growth in the BMX category, Jeff Palter decided to give his BMX customers a place of their own. Palter, the owner of Cycle Loft outside Boston, last week opened a dedicated BMX and skateboard shop.
WASHINGTON, D.C.—Some 15 editors from urban-focused cycling magazines and websites as well as non-endemic media met with transportation brands to see 2011 product and learn about what’s driving this important segment yesterday at the inaugural Urban PressCamp.
MINNEAPOLIS, MN (BRAIN)—Kinetic has begun distributing its line of trainers and power computers in Europe as it attempts to compete with market leaders Tacx and Elite.
SAN FRANSISCO, CA (BRAIN)—Anthony Mangieri, owner and pizzaiolo of Una Pizza Napoletana, and Sean Walling, frame builder of Soulcraft Cycles, will combine their talents to sponsor Routa Libera, a San Francisco frame builder show on March 20. The show will be at Una Pizza Napoletana, 210 11th St and Howard St.
NEW YORK, NY (BRAIN)—Rodale Inc.’s Bicycling magazine unveiled the best new bikes for 2011 as featured in its annual Buyer’s Guide, which is now on sale at newsstands and online (click on title and then "visit link.")
SAN DIEGO, CA (BRAIN)—NiteRider Technical Lighting Systems has teamed up this week with Mike’s Bikes in Sausalito, California, and the Marin County Bicycle Coalition to promote the fun side of night cycling and specifically the importance of commuter safety.
BURNABY, British Columbia (BRAIN)—Lambert has updated its positioning in the market along with its brand identity.
As Lambert has now expanded into other sports, including the addition of outdoor and running divisions in 2010, the time was ripe to re-brand the company, according to a press release.
SAN FRANCISCO, CA (BRAIN)—Timbuk2 has hired Nicole Chabot as international sales director.
Chabot brings more than 18 years of business management and international sales experience in both the consumer lifestyle and outdoor industry arenas.
NOVATO, CA (BRAIN)—Marin Bikes has hired Echos Communications to develop and execute their public relations initiatives.
GREENVILLE, SC (BRAIN)—Hincapie Sportswear has hired Southeast Sports Marketing (SSM) to represent the brand in North Carolina, South Carolina, Georgia, Tennessee, Alabama and Mississippi.
DALLAS, TX (BRAIN)—After 10 years in borrowed garages, nonprofit Spokes for Folks has a valuable new corporate partner: the Hans Johnsen Company.
CARMEL, CA (BRAIN)—Bay Bikes, a Monterey, California cycling institution for over 25 years, just opened a brand new shop in nearby Carmel.
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