News
RANCHO PALOS VERDES, CA (BRAIN) — They came, they rode, they smiled.
“This is sooooo much fun,” enthused a writer for O, the Oprah magazine, as she returned from a spin on a new Electra electric bike.
VAN NUYS, CA (BRAIN) — Easton-Bell Sports announced some major changes to its management team Wednesday as Terry Lee — whose history with Bell Sports dates to 1984 — steps back into the CEO role. Lee replaces Paul Harrington, who resigned.
COON VALLEY, WI (BRAIN) — Clothing maker Mt. Borah has released a new app for the iPad that allows customers to design semi-custom cycling clothing.
SAN DIEGO, CA (BRAIN) — The three-day Triathlon Business International Conference, which concluded Tuesday, underscored the organization’s focus on the growth of commerce surrounding the sport.
SAN CLEMENTE, CA (BRAIN) — Orange County-based race promoter Over the Hump Mountain Bike Race Series has signed its first licensing deal, adding a new midweek summertime race series in neighboring Los Angeles County.
BOULDER, CO (BRAIN) — A new research study is underway at Portland State University to measure the impact of protected bike lanes or “green lanes. The study is collecting quantitative data to examine ridership, safety and the economic impact of green lanes in six major U.S. cities.
BOULDER, CO (BRAIN) — Bike shops in Colorado and Pennsylvania are gathering donated gear for the Afghanistan cycling team.
SANTA CRUZ, CA (BRAIN) — Suspension brand X-Fusion's sales were up 20 percent last year, the company announced this week.
BOULDER, CO (BRAIN) — Leisure Trends Group is hosting a webinar for NBDA members Wednesday to provide analytics and insights gained from ongoing tracking of monthly point of sales data from independent bicycle dealers. The one-hour webinar is being presented by Greg Shoenfeld and is free for NBDA members.
SUN PRAIRIE, WI (BRAIN) — Chris Clinton is joining Challenge North America as marketing and OE sales director, the company announced Tuesday.
TAICHUNG, Taiwan (BRAIN) — Giant has announced plans to build a new $50 million (NT$1.5 billion) headquarters and research and development complex by 2016.
DENVER, CO (BRAIN) — It's not at all clear what kind of "commute" a pro road racer has, but nevertheless the BMC Racing Team this week has been outfitted with what are possibly the WorldTour's only official team commuter bikes, the BMC urbanchallenge with Gates belt-drive drivetrains.
MIAMI, FL (BRAIN) — J&B Importers has made the U.S. Environmental Protection Agency’s list of 100 percent Green Power Users.
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