News

Posted November 15, 2012
Kenda's Jake Scott

TAICHUNG, Taiwan (BRAIN) — Kenda is planting roots in Germany in order to raise the profile of the Taiwanese tire maker in Europe.

Posted November 14, 2012

 TAICHUNG, Taiwan (BRAIN) — Ride On hosted two fewer exhibitors this year, but that didn’t seem to slow the steady traffic up to the 27th floor of Taichung’s Hotel One, where the spec show has been held for the past two years.

Posted November 14, 2012
Mayor Jason Hu shaking hands with Eurobike's Erich Reiss and Eurobike show director Stefan Reisinger looks on.

 TAICHUNG, Taiwan (BRAIN) — Taichung’s gregarious Mayor Jason Hu officially welcomed the industry to the city at a formal dinner Wednesday evening at the swanky new Millennium Vee Hotel. 

Posted November 14, 2012
A mock-up of a custom colored San Marco ERA saddle

TAICHUNG, Taiwan (BRAIN) —'You can't make 10,000 black saddles and be done for the season,' says San Marco's Giovanni Girardi.

Posted November 14, 2012
DVO's Bryson Martin

TAICHUNG, Taiwan (BRAIN) — From red to green, the cadre of former Marzocchi employees who formed DVO Suspension earlier this year seem to be finding it easy being a new color scheme.

Posted November 13, 2012
MRP's Paul Aieta

TAICHUNG, Taiwan (BRAIN) — U.S.-based White Brothers is assembling its newest generation Loop Series suspension forks in Taiwan to serve its OE customers.

Posted November 13, 2012
Hutchinson's Kevin Buchet. Photo: Nicole Formosa

TAICHUNG, Taiwan (BRAIN) — Hutchinson is courting U.S. product managers with a more North American centric line-up designed to jumpstart its three-year goal to break into the top three tire brands in the market.

Posted November 13, 2012

TAICHUNG, Taiwan (BRAIN) — Taiwan’s manufacturing hub transforms into an industry show and tell session this week as product managers and sales teams merge in Taichung to talk about 2014 product and beyond. 

Posted November 13, 2012

TAICHUNG, Taiwan (BRAIN) — Al Nordin is convinced it’s only a matter of time before the market for electric bikes in North America develops into a thriving category. And as the president of NuVinci’s bike division, he has been positioning the company for the past eight years to be ready for the inevitable.

Posted November 12, 2012
The groundbreaking ceremony Friday. Photo: Lynette Carpiet

IRVINE, CA (BRAIN) — Shimano American broke ground Friday on a substantial expansion to its U.S. headquarters here. The expansion comes on the heels of recently announced expansions at its South Carolina warehouse and the headquarters of its Pearl Izumi division in Colorado.

Posted November 12, 2012

WASHINGTON, DC (BRAIN) — 2012 bike imports reached 14.4 million through September, a 29 percent increase over last year. Suppliers have continued bringing in substantially more kid’s bikes than last year.

Posted November 11, 2012
Recalled Diamondback Steilacoom RCX

KENT, WA (BRAIN) — Diamondback is working with the Consumer Product Safety Commision on a recall of about 40 cyclocross bikes that were assembled with incorrect headset parts. The incorrect part could cause the steerer tube to fail, although the company has had no reports of incidents.

Posted November 9, 2012

LOS ANGELES, CA (BRAIN) — Giro chose Golden Saddle Cyclery in Los Angeles’ hip Silverlake neighborhood to preview its new line of casual and performance road apparel to the cycling media on Thursday evening. 

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