News
LOUISVILLE, KY (BRAIN) — The first cyclocross world championships to be held outside Europe will take place in Louisville early next year and some new industry suppliers and organizations are lining up to support the historic event.
LAS VEGAS, NV (BRAIN) — Stages, a Boulder, Colorado-based supplier to the fitness industry, is introducing a power meter that mounts on a left crank arm and retails for hundreds less than some other power-measuring options.
LAS VEGAS, NV (BRAIN) — Interbike is offering two mobile downloads with tools to help showgoers stay organized at next week's show.
The show's interactive app is available for iOS, Andriod and Blackberry devices. The app includes maps, exhibitor lists and calendars of seminars and other events, plus some social features with Twitter, Facebook and a Interbike "friends" feature.
BOULDER, CO (BRAIN) — Specialized Bicycles is making "a strategic investment" in Boulder-based Retül, a company that has developed a bike fitting system that uses a three- dimensional motion-capture system, and a dynamic adjustable fit bike.
LAS VEGAS, NV (BRAIN) — Where the Trail Ends, a mountain biking movie three years in the making, will make its premiere Wednesday evening in Las Vegas.
The movie focuses on five freeriders as they seek out new riding terrain around the world, from Argentina to the Gobi Desert and beyond.
PITTSBURGH, PA (BRAIN) — There has been no corporate take over of one the bike industry's most independent publishers. But Dirt Rag and Bicycle Times magazines have a new parent company, called Rotating Mass Media LTD.
CINCINNATI, OH (BRAIN) — Infinit Nutrition entered the endurance nutrition market seven years ago with an unusual approach — the company's website allows athletes to customize the ingredients in their drink mix.
BOULDER, CO (BRAIN) — Bikes Belong is in line for a $250,000 grant from Chase Community Giving and the organization is asking the bike community for votes to push it over the top in the grant program.
SHANGHAI, China (BRAIN)—Brompton opened its first concept store in Shanghai this week, marking the first time handmade British bikes will be available in China.
PARK CITY, UT (BRAIN) — BMC-USA has hired Matt Heitmann its new director of marketing, the company announced this week. Heitmann was previously director of bike marketing for Backcountry.com, the parent of Competive Cyclist and other online retailer brands.
LAS VEGAS, NV (BRAIN) — Interbike organizers are making it a bit harder for consumers to attend the show, which opens next Wednesday at the Sands Convention Center here.