News

Posted January 8, 2013
The Interlock cable pulls out of the seatpost.

VANCOUVER, BC (BRAIN) — Kickstarter.com continues to be a popular tool for innovators in the bike industry, who increasingly are using the crowd-funding site to complement other investment possibilities.

Posted January 8, 2013

MOORPARK, CA (BRAIN) — Sugoi has expanded its North American sales rep force by 15 percent, the company announced.

Posted January 7, 2013
Sandi Lennehan

BEAVERTON, OR (BRAIN) — Yakima Products Inc. has Sandi Lennehan to chief financial officer. 

Posted January 7, 2013

PORTLAND, OR (BRAIN) — Indoor bike park The Lumberyard MTB will host its inaugural Sugar Showdown Women’s Weekend, a riding instruction event and competition for female  riders of all skill levels, from Jan. 25-27.

Posted January 7, 2013
Nicole Formosa

LAGUNA HILLS, CA (BRAIN) — Bicycle Retailer international editor Nicole Formosa is leaving to join Bike magazine as managing editor. Her last day with BRAIN will be Jan. 18. 

Posted January 7, 2013
Denver company also spins off its schwag business
The Sampson Stratics FS pedals are adjustable in many directions

DENVER, CO (BRAIN) — Sampson Sports has two new pedals — including one model with an innovative bike fitting feature — and is splitting off its private label business for events into a new company called Event Gear.

Posted January 7, 2013
The First Friday cap sold out quickly Friday.

BOULDER, CO (BRAIN) — Giro launched a new program Friday to offer limited-edition items to its fans on Facebook. The first item, a cotton cycling cap, quickly sold out its run of 50.

Posted January 7, 2013
The Garmin Edge 810

LAS VEGAS, NV (BRAIN) — Garmin is introducing a variety of new products, including at least two new cycling computers, at this week's massive Consumer Electronics Show in Las Vegas.

Posted January 4, 2013

PORTLAND, OR (BRAIN) — Rapha has launched its product line tied to its sponsorship of the Team Sky team, including defending Tour de France champion Sir Bradley Wiggins. Rapha has a four-year agreement with the team.

Posted January 3, 2013

CHULA VISTA, CA (BRAIN) — The National BMX Hall of Fame has opened the nomination process for this year's inductions.

Posted January 3, 2013
Burry Stander. Photo courtesy Specialized.

MORGAN HILL, CA (BRAIN) — The mountain bike racing community is mourning the loss of South African racer Burry Stander, who died after being hit by a car while training in his home country on Thursday.

Stander, 25, was a 2008 and 2012 Olympian and the 2008 UCI World Cup champion in the U23 category. 

Posted January 3, 2013
Dealer-direct sales to complement sales through distributors

HAYWARD, CA (BRAIN) — Minoura will start offering dealers the option of buying some of its products directly from its Iowa warehouse.

Posted January 3, 2013
Riders on a New York City green lane last summer.

BOULDER, CO (BRAIN) — REI has awarded a $100,000 grant to the Bikes Belong Foundation to expand its Green Lane Project.

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