News
BOULDER, CO (BRAIN) – The Bikes Belong Coalition recently elected new executive board officers during a December meeting of its board of directors. Mike Mercuri, vice president of SRAM, has moved into the role of chairman of the board, a post previously held by Chris Fortune of Saris.
RIVERSIDE, CA (BRAIN) — Retailer Jenson USA has teamed up with Diamondback to donate 20 BMX bicycles to school children this holiday season. The giveaway, coordinated by the East Hills Business Council of Riverside, marks the third straight year of participation for Jenson USA.
PHILADELPHIA, PA (BRAIN) — Advanced Sports International, parent company of Fuji, SE, Kestrel, Breezer and Oval Concepts, has hired five new sales representatives in territories across the U.S.
SAN MATEO, CA (BRAIN) — Foxconn, the company best known for manufacturing iPhones in enormous factories in China, has invested $200 million in action camera company GoPro.
CHEYENNE, WY (BRAIN) — Outdoor gear close-out retailer Sierra Trading Post has been sold to The TJX Companies Inc. for $200 million, the companies announced Friday.
NEW YORK, NY (BRAIN) — Giant has delivered 20 of the 100 mountain bikes that it is donating to Hurricane Sandy relief efforts. The 20 bicycles will help Occupy Sandy’s team of medics travel around Brooklyn and the Rockaways treating those who are unable to get to the medical attent
LOS ANGELES, CA (BRAIN) — Champion System will provide the official leaders' jerseys for the 2013 Amgen Tour of California, the race announced Friday.
The custom race jerseys will be awarded to the race leaders in various categories throughout the eight-day competition from May 12-19, 2013.
BOULDER, CO (BRAIN) — Leisure Trends Group and the National Sporting Goods Association have reached an agreement that will provide NSGA members with access to retail sales data from Leisure Trends' Sporting Goods RetailTRAK program.
PORTLAND, OR (BRAIN) — Longtime Bicycle Transportation Alliance employee Tom Rousculp is joining Vanilla Bicycles, Rousculp announced this week.
BOSTON, MA (BRAIN) —BMC Switzerland is promoting a new contest which will award two lucky winners with BMC granfondo GF01 Ultegra Di2 complete bike and an all-expense paid trip to Belgium to see the Tour of Flanders or Paris-Roubaix.
BOULDER, CO (BRAIN) — Polar Bottle is offering a special insulated water bottle, the sale of which will benefit the American Red Cross disaster relief fund.
DENVER, CO (BRAIN) — Clothing maker Primal is supporting the 2013 National Bike Summit with a sponsorship package the company said is worth $50,000. The package includes financial support for the event as well as custom jerseys for all attendees.
EDINBURGH, United Kingdom (BRAIN) — Nukeproof mountain bike products will once again be available in North and South America next season, available from the Scottish distributor Hotlines via Vancouver, Canada-based Stuart Kerr.
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