News

Posted April 2, 2013

PETERBOROUGH, NH (BRAIN) — Outdoor retailer Eastern Mountain Sports will host a grand opening of its new store in Nashua, New Hampshire, from April 12-14. Located at 281 Daniel Webster Highway, the 22,204-square-foot space is more than twice the size of the company’s previous location across the street.

Posted April 2, 2013

BIG FLATS, NY (BRAIN) — Stan’s NoTubes has chosen id29, a brand and communication design studio in Troy, New York, as its agency of record and long-term brand and marketing communications partner.

Posted April 2, 2013

ALLENTOWN, PA (BRAIN) — The publisher of the American Bicyclist Study, a market study of adult bicycle consumers, is offering suppliers and retailers a chance to review an electronic copy of the study at no charge for 30 days.

Posted April 2, 2013
Cratoni's Lennarz-Kellner at the Taipei Cycle Show. Photo: Lynette Carpiet

TAIPEI, Taiwan (BRAIN) — German helmet maker Cratoni is taking a second stab in the U.S. The company recently announced plans to re-enter the already crowded lid market in North America, teaming up with SKS USA, which will be its exclusive distributor.

Posted April 2, 2013

SEATTLE, WA (BRAIN) — Washington state suppliers and cycling groups have banded together to launch the Cascadia Dirt Cup, a new enduro series whose proceeds will go toward local advocacy and trail upkeep.

Posted April 2, 2013
Photo shows RFLKT display of Cyclemeter app

SAN FRANCISCO, CA (BRAIN) — Abvio, Inc. has added support for the Wahoo Fitness RFLKT computer to its Cyclemeter iPhone app.

Posted April 2, 2013
GREENSBORO, NC (BRAIN) — Bikerumor.com has added a full-time tech editor, Zach Overholt. 
 
Posted April 1, 2013

MONTEREY, CA (BRAIN) — Light maker Magicshine is hosting night rides during this month's Sea Otter Classic here, as part of its sponsorship of the event.

Posted April 1, 2013

WATERLOO, WI (BRAIN) — Trek has expanded its sponsorship of the National Interscholastic Cycling Association to offer high school athletes the same benefits as other racers supported by Trek's retailer-sponsored athlete program.

Posted April 1, 2013
RICHMOND, VA (BRAIN) — Organizers of the 2015 UCI Road World Championships here say they have raised more than $11 million, about half their fundraising goal for the event.
 
Posted April 1, 2013
KENT, WA (BRAIN) — Raleigh Bicycles and Bike DealerCamp-producers Lifeboat Events are sending five retail buyers chosen at random to the 2013 event, to be held July 25-27 in Park City, Utah.
 
Posted April 1, 2013
Gary Cook

SANTA ANA, Calif. (BRAIN) — Gary Cook, co-founder along with Craig Cook of Cook Bros. Racing, has died at age 74.

Posted April 1, 2013

OAKVILLE, ON (BRAIN) — Officials from Raleigh Canada Ltd. announced Monday that Dave Taylor has been named the company's director of independent bicycle dealer sales and marketing, effective immediately.

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