News

IRVINE, CA (BRAIN) — Shimano's top line XTR mountain bike group is getting updated, lighter disc brake components, a lighter bottom bracket, a more durable chain and a super light carbon tubular 29er wheelset.
PORTLAND, OR — Do you ride an electric bike or know someone who does?
A university researcher is asking U.S. e-bike riders to participate in an online survey at tinyurl.com/e-bike-survey.
MONTEREY, CA (BRAIN) — Retailers were awash in data Thursday as the second annual IBD Summit wound down with sessions on key performance metrics used by the National Bicycle Dealers Association’s Profitability Project and why the oft-neglected triathlon market is a valuable segment dealers shouldn’t ignore.

DENVER, CO (BRAIN) — Exhibitors at the North American Handmade Bicycle Show like to talk about the “family” of artisan builders, and in some cases the familial relationship is literal. The show floor at the Colorado Convention Center included father-son partnerships and a few husbands and wives.
MALLORCA, Spain (BRAIN) — Sigma is taking aim at the enthusiast market with its first GPS-equipped bike computer that also uses the widely adopted ANT+ protocol to read data from external sensors and power meters.
VAN NUYS, CA (BRAIN) — On Wednesday the Reuters news service, citing unnamed sources, reported that Easton-Bell Sports owner Fenway Partners was getting ready to sell the company.
MONTEREY, CA (BRAIN) — Homing in on many brick-and-mortar retailers’ most daunting concerns—how to survive and thrive amid online price slashing and better market themselves in the crowded digital marketplace—the second edition of the IBD Summit kicked of Wednesday with a round of spirited programming.
NEW YORK, NY (BRAIN) — A New York law firm is launching a website intended to help victims of bike crashes connect with people who may have seen the accident.
Cyclists involved in a crash can post to the new site, BikeWitness.org, via Twitter or with Facebook from a mobile device.

KENT, WA (BRAIN) — Lapierre, a French bike brand with little presence in North America currently, will become "the premiere performance brand" within the newly formed Accell North America, the company said this week.
MONTEREY, CA (BRAIN) — John Frothingham, USADA’s chief operating officer, had no surprises to rouse a lethargic after-lunch seminar dubbed “Clean Cycling: Suppliers and Sport Working Together.”

OSAKA, Japan (BRAIN) — Mountain Bike Hall of Famer Junzo Kawai is back with a new company, SunXCD, offering a hubset, cranks and rims, and a promise of more things to come.
SEYMOUR, CT (BRAIN) — Thule will be a presenting sponsor for the cross-country mountain bike race and the road time trial at June's GoPro Mountain Games in Vail, Colorado.